How Will Marketers Buy And Sell Media in 2020? - ExchangeWire.com
What will it take to win in 2020? Looking six years into the future of digital media is no easy task, argues Scott Ferber, Videology, CEO. Three years ago, who could have predicted that 40% of all US brands would use programmatic buying platforms as our recent online advertising survey showed? And today, many major agency holding companies are projecting that within the next three years, 30 to 50%
2013 Ad Tech IPO Predictions
Everyone loves a public offering! It’s a coming out party for your favorite company, a liquidity event for your shareholders, and a fun opportunity to dress up and ring a bell. Within the ad tech sector there are a surprisingly large number of companies talking about going public in 2013, so here’s a handy preview of the year to come based solely on my unbiased opinions*. Let me know what I got wr
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Welcome imaginativeamerica.com - BlueHost.com
At Long Last, YouTube Has a New No. 1 Original Channel
Demand Media's Bradford: RTB Helps, But Ad Revenues Mostly Driven By Social | AdExchanger
August 7, 2012 - ExchangeWire.com
Decoding RTB: Breaking the Acronym to Understand the Practice | The Makegood
Larry King Comes to Hulu by Way of Carlos Slim
Roku
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