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There’s nothing inherently ‘mobile’ about AMP. AMP is designed to be mobile friendly, and with slow hardware and high latency connections, the boost you get with AMP on smartphones is going to be felt a lot stronger than on desktops. But AMP isn’t mobile only – it’s mobile first. In fact, if you can, I discourage you from going mobile-only with AMP. AMP has strong support for media queries, and ex

A few weeks ago, I imagined how a Life After AMP could look like, and discussed how AMP isn’t a broad solution for all types of websites yet, plus offered my thoughts on Tim Kadlec’s and Yoav Weiss’ proposal for a Content Performance Policy. Most of all, I pondered whether we might need a standard that’s more generic than the proposed CPP, something like User Experience Interventions. Shortly afte

Frames per second, or: The Illusion of Motion The story of why we perceive film as moving pictures, how TVs work, and how our brains create reality. Originally published on 2014/05/21 - Updated and overhauled on 2022/12/13. Like to watch, rather than read? Watch my recorded talk from SmashingConf 2014IntroductionYou may have heard the term frames per second (fps), and if you do, you probably saw i

Renaissance Geek (noun). A person that embraces the adventurous digital world, is not afraid to stumble and fail, and is naturally interested in how art, culture and technology is shaping the future.