人ãåãããä¸å®ã®ã´ã¼ã«ãéæããã®ã¯é£ããã¿ã¹ã¯ã§ããããã¨ããã¾ã§ã¯å±å¤ãã¦ãããããªããããããªãã°ãã¨è ãã¦çµæãå¾ããã¨ãã§ããããããã¾ããããããã¯ãä¸çªã«ãªã£ã人ã«ãã®è³ããããããã¨æ©è³ã§ã¤ããã¨ãã§ããããããã¾ããã ã§ãæçµçã«ã¯ã©ã¡ããã¹ã±ã¼ã«ãããä¸ã«ãã£ã¦ãã人ã®å£°ã®å¤§ãããè³ã«ããã¤ãã確çãä¾ãããªãçµç¹ã®éæ°ã®è¯ãã§å¤©äºã«ã¶ã¤ãã£ã¦ãã¾ãã¾ãã Seth Godin ã®ããã°ã§ãããããèãæ¹ã§ã¯ãªãããã©ãããã©ã¼ã ãä¸ãããã¨ã§çµç¹ãéæ¾ãã¦ã¯ã©ããã¨ããè¨äºãããã¾ããã Both the first message (the bully with the heart of gold) and the second (creating scarce prizes) are based on a factory model, one of scarc
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