The Website Obesity Crisis
If present trends continue, there is the real chance that articles warning about page bloat could exceed 5 megabytes in size by 2020.
The problem with picking any particular size as a threshold is that it encourages us to define deviancy down. Today’s egregiously bloated site becomes tomorrow’s typical page, and next year’s elegantly slim design.
I would like to anchor the discussion in something more timeless.
To repeat a suggestion I made on Twitter, I contend that text-based websites should not exceed in size the major works of Russian literature.