Turn content into immersive experiences

Content Management is where you manage, edit, store, and share text-based content.

Experience Management is where you bring together your text-based content – as well as assets and designs – to build rich experiences across sites and channels. These experiences include websites, portals, intranets, apps, and more.

Experience Management includes tools for:

• Developers to build and edit components for editors to use
• Editors to create and manage experiences
• Marketers to govern the brand at scale

Build rich, digital experiences for your prospects, customers, staff, students, citizens, or any of your stakeholders. Quickly spin up whole websites, micro-sites, campaign pages, apps, portals, forms, and much more. Govern and make design changes at scale with design systems.

Organization:

• Increase speed-to-market: All teams are equipped with the tools they need to build and govern customer experiences across sites and channels, fast.
• Reduce operational costs and overheads with low developer reliance, low- and no-code tools, and efficient operation of large, distributed editorial teams.
• Swiftly pivot to meet changing market needs: Pre-built components and templates make it easy to roll out new content and designs. Design systems enable you to make updates once (in a centralized place) and automatically push those updates out to all your systems and CMSs.
• Get up and running fast: With 25+ years of experience focused on complex, service-led organizations, Squiz DXP – and its capabilities – are built to help you get started, fast.

Developers:

• Get started fast with pre-built components and templates: These have been optimized by Squiz developers for various devices, browsers, and platforms, giving you a higher starting point. All you need to do is apply styling to ensure they align with your brand.
• Use industry-standard tools and programming languages: Tweak components and templates to suit your needs with industry-standard tools and programming languages you’re used to. No need to learn a new skill set.
• Maintenance is easy: Squiz SaaS DXP ensures you’re always using the latest version with updated security, tech standards, and performance improvements. No manual upgrades needed.

Content editors:

• Build on-brand experiences fast without code: Rapidly build rich websites, pages, apps, forms, and other experiences with branding automatically applied, in a no-code, user-friendly interface.
• Change once, update everywhere: Easily edit and update text content, digital assets, and pages across multiple sites and experiences.

Marketers:

• Govern brand at scale with design system implementation across components, web pages, websites, forms, and all experiences. Provide users with a consistent experience across all channels.
• Optimize campaigns: Increase conversion and engagement with optimization tools including A/B testing, accessibility auditing, and personalization.

Squiz Experience Management sits on a layer above your existing Content Management systems (no matter if it’s Squiz Content Management or a third-party CMS). Squiz Integrations helps you integrate the content from your CMS (or multiple CMSs) into Squiz Experience Management. You can then build, manage, personalize, and optimize all of your digital experiences, using the pre-existing content that you’ve integrated from your CMS.

Components empower you to implement design systems, so that everything your content editors publish automatically has your brand (and sub-brands) applied. Environment variables within components enable you to govern how the content behaves across different sites, so you have full control.

With cybercrime on the rise and new threats constantly emerging, it is more important than ever to manage cyber risks. Squiz is ISO 27001 compliant, which means our information security management systems meet world standards.

Squiz DXP architecture has been built on AWS cloud hosting services to provide a highly available, fault-tolerant, and secure solution. Our best-in-class SaaS platform has a 99.95% uptime with built-in fault tolerance using load balancing and resilience across multiple availability zones.

This is how we ensure data security:

• We leverage AWS security features and varied certified data center providers to improve redundancy.
• Our infrastructure is provisioned using vendor and CIS benchmarks to minimize vulnerability.
• We use a role-based access model to easily limit access to only those who need it.
• Our solutions allow encryption at REST when required, and protect the information in transit with TLS encryption.
• Data centers are protected with 24/7 security personnel, closed-circuit television cameras, secure authentication systems, redundant power and cooling, etc.
• Where requested, Squiz can provide hosting aligned to PCI DSS v3 for customers who process credit card information.

For more information about how a DXP protects your organization against cyber threats, click here or see our Security page.

There is a growing number of Front-end as a Service (FEaaS) solutions that allow you to outsource the more tedious, time-consuming parts of front-end development – similar to how we provide templates, pre-built components, and more to reduce the time spent on front-end development. However, we have 3 key points of differentiation:

1. Squiz Experience Management benefits more than just your developers. Apart from helping your development team get started quicker and focus on value-add work, we also empower your non-technical teams to self-serve and build experiences with low- and no-code interfaces. All your teams – from content editors to marketers and developers – are equipped with the tools they need to build and govern customer experiences, fast.
2. Most existing FeaaS solutions are built specifically for eCommerce and are not fit for highly complex, service-based organizations. However, we’ve taken our 25+ years of experience working with complex, service-led organizations in government, higher education, financial services, and more, and built Squiz Experience Management with your use case in mind.
3. Squiz Experience Management is part of the Squiz Digital Experience Platform (DXP). You get access to all the capabilities you need to build, manage, and personalize omnichannel experiences fast and at scale. You move beyond managing content to managing experiences. Squiz DXP is fully composable, giving you the freedom and flexibility to:
   • Take and utilize only the technical capabilities you need
   • Choose any vendor’s technology without being locked in
   • Easily bring in new capabilities from Squiz or third-party vendors
   • Have everything you need, in one secure platform, and have it feel like it works as one solution