Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe Itâs not clear to me why business plans are the way they are, but theyâre often misused to obfuscate, bore and show an ability to comply with expectations. If I want the real truth about a business and where itâs going, Iâd rather see something else. Iâd divide the modern business plan into five sections: Truth Asser

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