Discovery Is The New Cocaine - Going Beyond Engagement
[Questions? mingyeow@gmail.com] Web2 is about participation, but what comes after that? We think it is all about Discovery, the art of helping users serendipitously discover content and people that they did not know they wanted to know. Discovery is what makes people come back again and again, interact, and explore. This deck explains what Discovery is, the psychological reasons behind it, and pre
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