3D- Samsung Outdoor company

Samsung gives famous historic Dutch building a new dimension with 3D Projection

English: On Thursday the 20th of May 2010, Samsung was the first to introduce a large-scale commercial 3D-Outdoor projection in the Netherlands, at the Beurs van Berlage in Amsterdam. The public was able to view the addition of a new dimension to this historic building. On the adjacent square, visitors are able to try out the new Samsung 3D LED TVs, and are offered a chance to win one of their own every night. Foursquare, YouTube and Dutch Startup Feest.je are part of the integrated campaign.

Agencies: Starcom & MUSE Amsterdam

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Product/Service: HOMEPLUS SUPERMARKET
Entrant Company, City: CHEIL WORLDWIDE, Seoul
Country: KOREA
Advertising Agency, City: CHEIL WORLDWIDE, Seoul
Country: KOREA
Executive Creative Director: Ina Choi
Creative Director: Yooshin Lee
Copywriter: Jungho Hwang / Sua Lee
Art Director: Kangwook Lee / Chaehoon Lee / Yooho Lee / Sanghun Yoo
Illustrator: Bom Communication

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