Environmental Scanning: Micro Environment Factors

Download as docx, pdf, or txt
Download as docx, pdf, or txt
You are on page 1of 1

ENVIRONMENTAL SCANNING

Directions: Think of one (1) business establishment nearby. Identify the micro and
macro environment factors that affect the business establishment.

Name of Establishment; Bread point

MICRO ENVIRONMENT FACTORS

They hold the most supply of bread


1. Suppliers
goods in town.

2. Resellers

A person or organization that buys


3. Customers
goods in the bakery.
Rival bakeries and other stores who
4. Competitors
sell the same goods as you sell.

MACRO ENVIRONMENT FACTORS

1. Political

2. Economic

3. Social

4. Technological

5. Environmental

6. Legal

You might also like