M&M's New Product Is a Must-Have This Holiday Season

It seems like every candy has its season. Halloween is dedicated to Reese’s, Easter is all about the Cadbury Creme Eggs, Valentine’s Day has conversation hearts, and Christmas is for the M&M’s. We know what you’re thinking, “Don’t multiple candy brands release seasonal candy for the holidays?” Yes, of course, but as much as we love a Snickers tree and want to try the new Reese’s Sugar Cookie Peanut Butter Cups, there’s only one candy brand that’s known to mingle with Santa Claus himself: M&M’s. 

You can’t say that the first time you see the “He does exist,” “They do exist,” commercial with the Yellow and Red M&M meeting Santa you’re not immediately put into the holiday spirit. The festive red and green M&M’s—perfect for all your holiday baking needs—plus seasonal flavors like Holiday Mint, make M&M’s the candy of the season. That’s not even mentioning the all-new Toasty Holiday Peanut flavor that’s hitting shelves this year.

As if the new chocolate-covered roasted peanuts with spiced vanilla, cinnamon, and caramel flavors weren’t enough reason to shop for M&M’s this holiday season, the brand’s lineup just got even better.

M&M's Releases Holiday Gifts & Merch

Every year, M&M’s releases a line of gift-able holiday products, including personalized candy-coated chocolates, festive-shaped tins, and ornaments for your Christmas tree. This year, however, there are a few new products that we’re already racing to M&M’s website to buy. 

First, Mars is releasing an Advent calendar that’s filled with its portfolio of M&M’s, Snickers, Twix, and more. The countdown calendar features 24 days of fun-sized treats that beat the grocery store chocolate calendars by a mile. The calendar is an online exclusive available now for $24.99 on M&M’s site.

Aside from the countdown calendar, M&M’s is leaning into another holiday tradition with a new line of merchandise for the whole family. The brand is releasing a cozy holiday lounge set that features flannel-patterned cotton pajamas in a festive red and green color, as well as plaid holiday socks to match.

The PJs are available in men’s, women’s, youth, toddler, and infant sizes, so whether you’re watching a Christmas movie or looking for matching prints for your Christmas card photo, there’s an option for everyone. The socks are sold in adult or youth sizes. M&M’s lounge sets and socks can be found on its site, priced between $29.99 and $44.99 for the sets, and $14.99 and $16.99 for the socks.

Whether your holiday traditions include making Christmas cookies, opening a calendar door every day of Advent, or lounging around with your family, M&M’s will be there for you every step of the way.