DIY Childcare Books

DIY was all the rage in the 1970s, but in Scarfolk it wasn't just limited to household repairs and interior decoration. Childless, sterilised adults, many of whom had been specially bred for civic or sacrificial service, decided that unauthorised parenting might prove to be a nice hobby or weekend pastime.

When children began mysteriously disappearing in their dozens, police detective Evan Brown of Scarfolk constabulary dedicated himself to rigorously investigating the cases. He swiftly came to the conclusion that there was a gap in the market for self-help and DIY parenting books for child abductors. Brown quit his job and penned several books on the subject (see above and below). He was also responsible for a change in law that required abductors to compensate parents for the loss of their children with hampers containing fruit, chutneys and a selection regional cheeses.

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The Fact Ban (1976)

In 1975 the government discreetly tortured citizens to find out what they thought of its leadership. The results revealed that many participants thought the state "cheerfully totalitarian","despotic, but in a nice way", and "I'll say anything you want as long as you stop waterboarding me and give me back my eye."

The government sensed a need for change and announced that it would be introducing more liberal attitudes to its policies, particularly those relating to facts and information.

Facts had always been problematic for the government because of their inflexibility. Though the use of facts in state administration was strongly disparaged and had largely been expunged from political life, some civil servants stubbornly refused to yield to inexplicable reversals in party policy.

An internal council memo to employees read: "Facts do not serve the best interests of a successful government and we must not permit them to hinder our healthy economy with their tyrannical, oppressive insistence on what is and isn't true. If you must employ a truth, ensure that you are liberal with it -  untamed, unedited facts can be dangerous in the wrong hands. Ideally, you will create your own facts so that you can retain control of them."

In early 1976, as part of its Truth Reform, the government went a step further and initiated an all-out ban on unsanctioned facts, as can be seen from the above council leaflet distributed to employees. Until the end of the decade all facts were created and authorised by a new governmental department called the Fact Office or F-OFF for short.

Unreleased Star Wars Merchandise Prototypes (1977)

Some claim that movies have become mere advertisements for their own merchandising and that even before a film is released the public has been overwhelmed by a tsunami of branded products, from toys to clothing, watches and perfumes; food and drinks to firearms and trafficked children.

The original Star Wars film was one of the first to capitalise on its merchandising potential by producing desirable, limited-edition toys that children (and their parents) could never afford. Even today, rare items such as the 1:1 scale, functioning Death Star can now reach upwards of £114 billion in auction, even more if it's still in the original box (batteries bought separately).

Back in 1977, SMS (Scarfolk Medical Supplies Ltd) desperately wanted to get on the Star Wars bandwagon and prepared a pitch for a series of potential tie-in products aimed at sick and other feeble citizens who are a drain on NHS resources. In addition to the product mockups posted above and below, there were also Darth Vader oxygen masks for asthmatics, X-Wing-X-Ray machines, Sith bedpans, and Chewbacca toupees. Even the slogan on the promotional catalogue reads: "Use the Forceps!" 

SMS were also very keen to tap the enormously valuable post-life demographic. For patients who didn't survive their medical conditions, there were mortuary items such as Greedo body bags, Jedi Embalming Materials and R2-D2 urns, all of which ensured that even after death it was impossible to escape exploitation by a movie brand.

"Management Psychology" (Klofracs Books, 1972)

 

In the 1970s, big business concerned itself exclusively with getting results, irrespective of negative effects on employees. Some Scarfolk companies were so successful that the state's secret service turned to them for advice on how to get more productive results when interrogating dangerous terrorists.

In 1972, under the guidance of management staff from a Scarfolk pickle factory, imprisoned terrorists saw their holidays reduced to 25 days per annum, lunch breaks reduced to 30 minutes, and per diem expenses decreased from 5 pounds to 3 pounds. They had to participate in regular trust and team-building exercises, such as group games, sing-a-longs, waterboarding, sensory deprivation and, as the book indicates, mock execution - all the techniques that had made British business profitable, at home and abroad.

But when interrogations were further reduced to 3 days per week and some detainees were even made redundant, many terrorists said enough was enough and went out on strike. They refused to engage in any interrogations until a full 5-day week, as well as tea breaks and afternoon naps were reinstated.

"Fraction Action" Charity Newspaper Ad (1972)

Many charities in 1970s Scarfolk were actually illegal fronts for corporate and political organisations.

Rising costs meant that even the once reliable trading of unsatisfactory citizens was not enough to feed expanding budgets. Additional revenue sources had to be found.

The charity 'Fraction Action' (see newspaper ad above) was the brainchild of Sir John Elegy who was not only a member of Scarfolk council but also had shares in Scarfolk Laboratories, a company owned by the Cavalier Pharmaceutical company (see 'Discovering Scarfolk' for more details).

To be fair, 'Fraction Action' did redirect some of the donations it received: 1.2p out of every £100,000 was put in a jar in the Scarfolk Labs canteen as a contribution to the dinner ladies' Christmas lunch. The remainder of the donations was consumed by 'administration' (i.e., administering recreational medication), 'running costs' (i.e., running to ground people who had been farm-bred specifically for hunting) and 'over heads' (i.e., literally expensive flights abroad).

The 'Fraction Action' campaign ads also efficiently foreshadowed and justified the council's later random purging of citizens, which was necessary if Scarfolk Labs was to continue its crucial genetic experiments into human/furniture hybridisation, a noted example of which was the Hair Chair.

The Scarfolk Towers Murders - Comic Book Adaptation (1977)

Some of you may recall the spate of murders at Scarfolk council's social housing flagship, Scarfolk Towers (it was touched upon in Scarfolk's tourist literature. See here for more information).

In 1977 there was a comic-book adaptation of the murders which served not only to lure tourists to Scarfolk but also entered the curriculum of the Business & Sociopathy Diploma course at Scarfolk Technical College. 'The Scarfolk Towers Expirations' comic became a seminal work and inspired many of Scarfolk's most successful entrepreneurs, bankers and politicians.

When one of the 'Scarfolk Towers' killers, three-year old Trevor Smite, was finally apprehended, he was presented with a 'Businesschild of the Year' award and offered 23.5% of any revenue generated by his homicidal spree, the highest payout to date for a sociopath under the age of ten (see here for the poster warning residents about dangerous children).

Trevor became a household name and hosted his own quiz panel show, 'Capitalism Punishment', on BBC Radio Scarfolk. The show penalised contestants for inadvertently introducing ethical or moral considerations into hypothetical, potentially lucrative business propositions.

More pages from 'The Scarfolk Towers Expirations' may be posted in the future.

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