The User Experience Wheel
I have used this model for some time now, time to reveal it to the critical eyes of fellow practitioners. It is a model that tries to explain “what is user experience?†PDF Version The Model should be explained from the inside. It starts in the middle. Value is what we want to accomplish For customers and providers, positive user experience is a win-win situation We want to accomplish value throug
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Value Proposition Canvas Template - Peter J Thomson
Peter Thomson is a digital strategist based in Auckland, New Zealand. A value proposition is the place where your company’s product intersects with your customer’s desires. It’s the magic fit between what you make and why people buy it. Your value proposition is the crunch point between business strategy and brand strategy. A value proposition canvas includes elements from behavioural psychology a
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