The step-by-step approach for designing presentations of complex or controversial information in ways that drive people to action. Learn the Method
The step-by-step approach for designing presentations of complex or controversial information in ways that drive people to action. Learn the Method
This presentation deck was used in a recent teleconference. The information is from my book, "TRIBAL KNOWLEDGE: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture." TRIBAL KNOWLEDGE shares some of the principles that have made Starbucks an endearing and enduring brand. I learned this "tribal knowledge" first-hand from my eight-years working deep inside the Starbucks marketing d
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