Scribd Logo
Upload

Welcome to Scribd!

    • 400 views

    Models of Communication

    Uploaded by

    Liliana Valdés
    The document discusses several models of communication: - Aristotle's model from 300 BC which views communication as an orator speaking to a large audience. The speaker plays an important role. - Harold Lasswell's 1948 model focuses on the key questions of "who says what in which channel to whom with what effect". The use of communication mediums is crucial. - Shannon and Weaver's 1949 mathematical model focuses on the transmission and reception of messages. It includes the concepts of transmitters, receivers, signals and noise that can interfere. - Schramm's 1954 model emphasizes that communication requires a common field of experience between the sender and receiver. It also describes communication as a continuous process of messages

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Models of Communication

    Uploaded by

    Liliana Valdés
    400 views21 pages
    The document discusses several models of communication: - Aristotle's model from 300 BC which views communication as an orator speaking to a large audience. The speaker plays an important role. - Harold Lasswell's 1948 model focuses on the key questions of "who says what in which channel to whom with what effect". The use of communication mediums is crucial. - Shannon and Weaver's 1949 mathematical model focuses on the transmission and reception of messages. It includes the concepts of transmitters, receivers, signals and noise that can interfere. - Schramm's 1954 model emphasizes that communication requires a common field of experience between the sender and receiver. It also describes communication as a continuous process of messages

    Original Description:

    Explicación de los modelos de comunicación en inglés

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses several models of communication: - Aristotle's model from 300 BC which views communication as an orator speaking to a large audience. The speaker plays an important role. - Harold Lasswell's 1948 model focuses on the key questions of "who says what in which channel to whom with what effect". The use of communication mediums is crucial. - Shannon and Weaver's 1949 mathematical model focuses on the transmission and reception of messages. It includes the concepts of transmitters, receivers, signals and noise that can interfere. - Schramm's 1954 model emphasizes that communication requires a common field of experience between the sender and receiver. It also describes communication as a continuous process of messages

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    400 views21 pages

    Models of Communication

    Uploaded by

    Liliana Valdés
    The document discusses several models of communication: - Aristotle's model from 300 BC which views communication as an orator speaking to a large audience. The speaker plays an important role. - Harold Lasswell's 1948 model focuses on the key questions of "who says what in which channel to whom with what effect". The use of communication mediums is crucial. - Shannon and Weaver's 1949 mathematical model focuses on the transmission and reception of messages. It includes the concepts of transmitters, receivers, signals and noise that can interfere. - Schramm's 1954 model emphasizes that communication requires a common field of experience between the sender and receiver. It also describes communication as a continuous process of messages

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 21
    At a glance
    Powered by AI
    The document discusses several historical models of communication including the Aristotle, Laswell, Shannon-Weaver, Schramm, Berlo, and Dance models.

    The different models of communication discussed are the Aristotle model, Laswell model, Shannon-Weaver model, Schramm's model, David Berlo model, and Frank Dance helical model.

    The Aristotle model represents communication as an orator speaking to a large audience. The speaker plays an important role and must consider content, manner of delivery, pathos, logos, ethos, and arguments.

    Models of

    Communication
    Liliana Valdés
    MODELS OF COMMUNICATION

    1. Aristotle Model (300 B.C)


    2. Laswell Model (1948)
    3. Shannon and Weaver Model
    ( 1949)
    4. Schramm’s Model (1954)
    5. David Berlo Model (1960)
    6. Frank Dance Helical Model (1967)
    Aristotle Model of
    Communication
    Aristotle Model of Communication

    These models represents


    communication as an orator to a large
    audience.

    Speaker plays an important role in


    communication.
    Six Things to Remember to be a
    Good Orator

    Content
    Manner of Delivery
    Pathos(Emotion)
    Logos (Reason)
    Ethos (Credible)
    Arguments
    Exercise:
    • Liliana gave brave speech to his soldiers in
    the war field to defeat Persian Empire.

    Speach Audience Effect


    Speaker
    Occasion
    HAROLD LASSWELL COMMUNICATION
    MODEL
     “ Who says what in which channel
    to whom with what effect?”

     The use of medium is very crucial in


    this model. (Examples are radio,
    Television and other gadgets).
    The Shannon-Weaver
    Mathematical Model, 1949
    Shannon and Weaver Model

    This model is focused of


    information theory; The
    Transmission and Reception of
    message.

    Transmitter and Receiver - used by


    the sender and receiver during the
    act of communication.
    Shannon and Weaver Model

    Noise maybe in:

    1. Static Sources (Example: Solar Flares.)

    2. Unusual weather conditions.

    3. Electronic Equipment that interferes with the


    signal.

    4. Environmental Phenomena
    Willbur Schramm Communication Model
    Willbur Schramm Communication Model

    • “If there is no commonality in the


    sender and receiver field of experience.
    Then, communication does not takes
    place”
    Willbur Schramm Communication Model
    Willbur Schramm Communication Model

    • In this model, Communication


    becomes a continuous process
    of message and feedback.

    • It allows interaction.
    David Berlo Communication Model ( A Model of The
    Ingredients of Communication)
    David Berlo Communication Model ( A Model of The
    Ingredients of Communication)

    • The model identifies the controlling


    factors for the major elements of
    communication ( Source, Message,
    Channel and Receiver)
    Frank Dance Communication
    Model
    Frank Dance Communication Model

    • Communication evolves from the very first


    day (origin) until the existing moment.
    • Communication is largely dependent on its
    past.
    • Concept of time.
    • Communication process is the product of
    what we learnt.
    Frank Dance Communication Model

    Current Day
    (Communication
    Continues with
    modification)

    Communication
    depends on past
    activities

    Child (Day1)
    Communication envolves.
    Then, the
    communication
    Continues
    THANKS

    You might also like