Essentials of Entrepreneurship and Small Business Management
10-Day Course Outline/Syllabus
Professor: William N. Hulsey III, Esq.
Office Location: M109, Millenium Building, Intercollege University, Nicosia, Cyprus;
E-mail:
[email protected]Meeting Time/Date: Monday (June 27, 2005) – Friday (July 1, 2005): 1700-2130;
Saturday (July 2, 2005): 0900-1300;
Monday (July 4, 2005) – Wednesday (July 6, 2005): 1700-2130
Text: Essentials of Entrepreneurship and Small Business Management
Zimmerer/Scarborough, Fourth Edition, Prentice Hall, 2005
Running A One-Person Business, Whitmyer/Rasberry, Rev. Second
Edition, Ten Speed Press, 1994
Course Outcomes: Evaluate the necessary qualities and characteristics of the successful
entrepreneurial profile.
Recognize and determine the steps necessary to open and operate a small
business enterprise.
Critique the basic forms of small business ownership.
Identify the marketing, financial, leadership and other competencies
needed by an entrepreneur.
Use information, projections, logic and critical thinking to recognize an
opportunity and solve small business problems in a multicultural, ethical
and legal environment.
Develop a Business Plan.
Grading: Components
30% Final Exam,
20% on participation and class attendance, and
50% an assignment due 10th of September
Business Plan 100
Final Exam 100
Total Points 2400
Participation/Business Plan/Student Conduct:
Students will be required to develop a business plan outline.
Additional research or in-class exercises may be assigned to help guide
you in the development of aan individual or group business plan.
Plagiarism is passing off someone else’s work or idea as your own.
Academic dishonesty also includes failure on your part to keep your
current and past assignments out of the hands of other students who may
misrepresent their origins. To receive credit for quantitative assignments,
please show all calculations. It is also suggested that you keep a record
and/or rough drafts of written or other work until you have received your
final grade.
Tentative Class Schedule
The course outline is only a suggested schedule and subject to change at
the discretion of the instructor
Class
Introductions
1 (M-6/27/05) Chapter 1 The Foundations of Entrepreneurship (Wh: 1, 10, A)
Chapter 2 Inside the Entrepreneurial Mind: From Ideas to
Reality(Wh: 1, 10, A)
2 (T-6/28/05) Chapter 3 Strategic Management and the Entrepreneur (Wh: 5, 6)
Chapter 4 Forms of Ownership and Franchising (Wh: 4)
3 (W-6/29/05) Chapter 5 Buying an Existing Business (Wh: A)
4 (Th-6/30/05) Chapter 6 Building a Powerful Marketing Plan (Wh: 9)
Chapter 7 E-Commerce and Intellectual Property
5 (F-7/01/05) Chapter 8 Integrated Marketing Communication and Pricing
Strategies (Wh: 4)
6 (S-7/02/05) Chapter 9 Managing Cash Flow (Wh: 2, 3, 4)
7 (M-7/04/05) Chapter 10 Creating a Successful Financial Plan (Wh: 3, 4)
Chapter 11 Crafting a Winning Business Plan (Wh: 3, 11)
8 (T-7/05/05) Chapter 12 Sources of Funds: Equity and Debt (Wh: 3)
Chapter 13 Choosing the Right Location and Layout (Wh: 4, 7, 8)
9 (W-7/06/05) Chapter 14 Global Aspects of Entrepreneurship (Wh: 11)
Chapter 15 Leading the Growing Company (Wh: 10, 11)
Business Plan Outlines Due