Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
Rated 4.8/5 stars on G2
Rated 4.9/5 stars on Clutch
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
Customer Data Platform (CDP) Consultants That Elevate Your ROI
Having a customer data platform (CDP) is crucial for leveraging your data. A CDP helps you collect, scrub, and organize your customer data, so you can use it to power your marketing campaigns and business strategy. But even the simplest CDPs can be difficult to figure out and use right — hence why it’s best to hire a customer data platform consultant like WebFX. CDP solutions can help ensure you’re maximizing use of every feature of your platform, so you can get the best ROI.
CDP consulting services that make data management a breeze
With our customer data platform services from WebFX, you’ll get everything you need to ensure you maximize your investment in your CDP. Here’s what our services include:
CDP setup
CDP setup
Once you decide on your CDP, the work isn’t done — it’s just beginning. You now have to set up your customer data platform, and do it correctly, so you can start importing and collecting valuable business data from your different channels.
If you don’t have experience with your CDP, it will cost you time (and subsequently money) to get it set up. You’ll also lose out on the value of your platform because you’ll have to spend more time getting it set up, which delays you from being able to leverage the platform sooner.
Instead of wasting time and money trying to get your CDP set up right, hire WebFX as your CDP consultant. We’ll get your platform set up and optimized so you can start collecting data and using it to power your campaigns.
Data unification
Data unification
One of the biggest challenges companies face is unifying the data they import. It’s not enough to add the data to your CDP and call it a day — you need to actively organize, classify, and unify your data to get a clear picture of what it means.
With WebFX as your CDP integrator, you’ll get a team of experts that can help you organize your data efficiently and effectively. We can help you import data from numerous sources to create a holistic view of your audience and their interactions with your business.
CDP consulting
CDP consulting
Understanding your customer data platform can be complicated. From figuring out how to import data to understanding data scrubbing, there’s a lot to learn. Knowing how to do all these tasks, though, is crucial for getting the most from your CDP.
With WebFX as your CDP integrator, we’ll help you leverage all the features your CDP offers. We can help you streamline your data uploading and processing to make it easy to uncover insights and leverage your data to power your marketing campaigns.
ROI tracking
ROI tracking
The data you collect in your CDP will fuel your marketing campaigns and provide crucial intel to your sales team. But how do you evaluate the return on investment (ROI) of these data-fueled campaigns?
With our CDP solutions, you’ll gain access to MarketingCloudFX (MCFX), our client-exclusive software that helps you track your campaign ROI. You can directly see how your data-backed campaigns impact your company’s bottom line growth.
Technology for Smarter Marketing
MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
With 20+ different features, this client-exclusive platform makes it easier than ever to track digital marketing performance and make strategic decisions.
20%
$500K+
1+ billion
20%
$500K+
1+ billion
Transparent CDP Platform Pricing
CUSTOMER DATA PLATFORM SERVICES
Starting at
$500 / month
How we determine pricing
Contact List Size
Whether you’re looking to store 500 marketing contact records, or over 10,000, our team can discuss how our CDP can support your business needs.
Monthly Website Visitors
Our CDP is equipped with advanced marketing features to help you understand your website visitors. Your monthly traffic may be a factor for your custom CDP quote.
Call Tracking Needs
Dedicated call tracking numbers allow you to track customer interactions and marketing performance across different channels. Call tracking needs will be discussed and accounted for with your custom quote.
INCLUDED IN ALL PLANS:
- Dedicated DataTech team member to consult with your business
- Platform setup and configuration
- Rollout training call for your team
- Monthly lead tracking with lead status options and notes field
- Phone call tracking, transcription, and conversational ai analysis
- Competitive content, SEO research, and recommendations
- CRM integration for most CRM platforms
- Mobile application for iOS and Android platforms
Pricing custom to you.
Starting at $500 per month.
Solving key challenges for businesses
When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.
“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”
Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.
“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”
Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!
“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”
FAQs about customer data platform consulting
What is a customer data platform?
You can think of a customer data platform’s architecture as a puzzle. The data platform is the bigger piece of a thousand-piece puzzle — it’s a storage area for data that comes from tons of different channels.
When you combine this data using customer data platform software, you’ll see trends and potential outcomes clearly, which allows you to make the best possible choices for your business.
In layman’s terms, you can picture a customer data platform like a puzzle.
It takes audience demographic data from a specific channel, like paid advertising (one piece of the puzzle), email information from an email client (another piece of the puzzle), and so on to create a complete puzzle.
A CDP takes data from all areas, compiles it into one system, and helps you make decisions based on how that data works together. When explained in this way, it’s easy to see how a customer data platform is especially beneficial in the marketing industry.
What does a CDP consultant do?
A CDP consultant is your guide when navigating through your CDP platform. They can help you get your CDP set up, organize your data, and ensure you’re maximizing all the features your CDP offers.
Do I need to invest in CDP solutions?
Unsure if investing in CDP solutions is the right move for you?
Consider this — if your platform isn’t set up correctly and optimized properly, you’re wasting money.
Many businesses will invest in a CDP but don’t have experience with setting it up. Then, after a few months, they don’t feel like it’s working and think it’s a failed investment. The reality is that it likely wasn’t set up properly, creating holes in the process and making the CDP inefficient.
When you’re investing your budget in a CDP, you want to ensure you’re doing it right and maximizing your investment. A CDP consultant will know how to optimize your platform to ensure you’re getting your money’s worth from it.
WebFX CDP Services
| Features | Silver Plan | Gold Plan | Platinum Plan |
|---|---|---|---|
| Marketing contacts included | Up to 5,000 | Up to 5,000 | Up to 10,000 |
| Monthly visitors included | Up to 200,000 | Up to 200,000 | Up to 400,000 |
| Platform setup and configuration | |||
| Rollout training call with sales funnel analyst | |||
| Monthly lead tracking through LeadManagerFX | |||
| Lead status options | |||
| Import options for closed lead data from CRM | |||
| Website conversion trends and insights | |||
| Notes field for lead tracking | |||
| Call Tracking through CallTrackerFX | Up to 300 calls/mo. tracked | Up to 300 calls/mo. tracked | Up to 300 calls/mo. tracked |
| Includes 12 call tracking numbers | Includes 12 call tracking numbers | Includes 12 call tracking numbers | |
| Up to 10 calls/mo. transcribed | Up to 300 calls/mo. transcribed | Up to 300 calls/mo. transcribed | |
| Conversational intelligence analysis | |||
| Prospective lead tracking tool set | |||
| This tracking occurs whether or not the lead converts | |||
| Competitive content and SEO research | |||
| Organic traffic recommendations | |||
| Page-level content analysis | |||
| AI-powered SEO tool access | |||
| CRM connector for most CRM platforms | |||
| Leads from website will automatically be pushed into CRM platforms | |||
| Access to MCFX mobile application for iOS and Android platforms | |||
| Monthly investment | $500 | $650 | $800 |
| Monthly investment for existing clients | $300 | $400 | $550 |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED | GET STARTED |
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