Steve Jobs vs. buttons
Did you know the Tokyo Apple store's elevator has no buttons? It's designed to just stop at every floor -- it's just simpler that way. Apparently. (Oook.) This tidbit and many more as the Wall St. Journal gets granular on Apple's (read: Steve Jobs's) long-waged war on buttons. Won't someone please think of the children? [Warning: subscription required]
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アップルã®ä½œã‚‹è£½å“ã®ãƒ‡ã‚¶ã‚¤ãƒ³ãŒãªãœã‚ã‚Œã»ã©ã«ã™ã°ã‚‰ã—ã„ã‹ã‚’熱ã語ã£ãŸæ–‡ç« を発見。一番気ã«å…¥ã£ãŸéƒ¨åˆ†ã‚’引用ã—ã¦ã¿ã‚‹ã€‚ "The businessman wants to create something for everyone, which leads to products that are middle of the road," says Brunner. "It becomes about consensus, and that's why you rarely see the spark of genius." "Critical to Apple's success in design is the way Jobs brought focus and discipline to the product teams," ÂNorman says. "[Jobs] had a s
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Hide the Button: Steve Jobs Has His Finger on It - WSJ
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