Abba - JavaScript a/b testingMarch 12, 2013 Abba - JavaScript a/b testing Abba is a self-hosted a/b testing framework built to help improve conversion rates on your site. Tuning signup and payment forms can have huge effects on your business, and it’s a good idea to supplement design and copy changes with data on how differences actually effect conversion. We built this tool for internal use at Stripe, and today we’re open-so
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