Social media scheduling lets you plan and publish content automatically at your preferred time across different platforms. Simply add your posts to Buffer’s queue or calendar, customize them for each platform, set a time, and we’ll handle the rest. This saves you time and helps you reach your audience when they’re most active.\n "}},{"@type":"Question","name":"How do Buffer’s publishing and scheduling tools work?","acceptedAnswer":{"@type":"Answer","text":"\n

Buffer’s publishing and scheduling tools help you plan, collaborate, and publish content that drives engagement and growth. Key features include customizable posting schedules, a composer to tailor posts for each platform, a visual calendar to plan your posts, and a queue to plan when each post is delivered. We support integrations with more than 10 of the leading social media platforms and are always adding more.\n "}},{"@type":"Question","name":"Where can Buffer share my content?","acceptedAnswer":{"@type":"Answer","text":"\n

With Buffer you can plan, schedule, and share your content to Instagram, TikTok, Facebook, X (Twitter), Pinterest, LinkedIn, YouTube Shorts, Google Business Profile, and Start Page all from one simple dashboard.\n "}},{"@type":"Question","name":"How many posts can I schedule in advance with Buffer?","acceptedAnswer":{"@type":"Answer","text":"\n

The plan you subscribe to will determine how many posts you can schedule in advance. Our Essentials and Team plans provide allow you to schedule up to 2,000 posts simultaneously, while our Free plan allows you to schedule 10 posts per channel, up to 30 total if you have three channels connected. Learn more about our scheduling limits in our Help Center.\n "}},{"@type":"Question","name":"How do I schedule posts for multiple social channels at the same time?","acceptedAnswer":{"@type":"Answer","text":"\n

Buffer allows you to easily schedule posts to multiple social channels by clicking the + New button at the top of your dashboard. Click the + New button to open the composer, and then simply click each channel to which you want the post scheduled. As you make your selections, channel avatars will be colored. Channel avatars that are not selected will remain uncolored.\n "}},{"@type":"Question","name":"What types of content can be scheduled through Buffer?","acceptedAnswer":{"@type":"Answer","text":"\n

Buffer supports a wide range of content and media formats across our supported social channels. Get a detailed breakdown of all supported content types.\n "}}]}Social Media Scheduler & Planner for Everyone | Buffer

Publish

Share to any social channel

Schedule posts for the ideal times from one simple dashboard.

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Buffer Publish view with queue, drafts, approvals, and sent tabs and a feed of upcoming scheduled posts.

Connect your favorite accounts

Share at the perfect time

Set a posting schedule based on the best times to post for each platform.

Customize for each platform

Create the perfect post for every channel — whether it’s a thread, carousel, or video.

See what’s coming up

Get a clear view of your content calendar and keep track your planned posts.

Write better, faster

Repurpose your existing posts, rewrite content in any style, and generate fresh ideas using Buffer’s AI Assistant.

Social media scheduling

Plan ahead, stay on track

Growing an audience starts with showing up regularly. Buffer makes social media scheduling simple, so you can stay on track without the hassle.

Buffer Publish view with List and Calendar options to view scheduled posts.

Customize

Schedule the perfect post

Craft platform-specific content from one intuitive editor.

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  • Schedule threaded posts, videos, carousels, and more
  • Auto-publish or get a notification to finish the post natively
  • Auto-add a first comment to your posts
Buffer post editor with text and image attachments, social media channel selector, and scheduling options.

AI assistant

Write smarter, not harder

Let Buffer’s AI Assistant fine-tune your content in seconds.

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Buffer AI Assistant with text generation and options to rephrase, shorten, expand, and make content more casual or formal.

Apps and integrations

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Connect all your social accounts and share content with just a few clicks—on your desktop or phone.

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Buffer post publish view with social media channel selector and previews for each channel.
As a full-time software engineer and part time content creator, I’m short on time. Buffer helps me visualize and prioritize tasks. It’s great for recording initial ideas and keeping everything organized by status in one place, which really helps me stay focused without overloading my mind.
Rita IglesiasSoftware engineer and creator

Resources

Master the art of social media planning and scheduling

Get expert insights and best practices to streamline your social media workflow.

FAQs

What is social media scheduling?

Social media scheduling lets you plan and publish content automatically at your preferred time across different platforms. Simply add your posts to Buffer’s queue or calendar, customize them for each platform, set a time, and we’ll handle the rest. This saves you time and helps you reach your audience when they’re most active.

How do Buffer’s publishing and scheduling tools work?

Buffer’s publishing and scheduling tools help you plan, collaborate, and publish content that drives engagement and growth. Key features include customizable posting schedules, a composer to tailor posts for each platform, a visual calendar to plan your posts, and a queue to plan when each post is delivered. We support integrations with more than 10 of the leading social media platforms and are always adding more.

Where can Buffer share my content?

With Buffer you can plan, schedule, and share your content to Instagram, TikTok, Facebook, X (Twitter), Pinterest, LinkedIn, YouTube Shorts, Google Business Profile, and Start Page all from one simple dashboard.

How many posts can I schedule in advance with Buffer?

The plan you subscribe to will determine how many posts you can schedule in advance. Our Essentials and Team plans provide allow you to schedule up to 2,000 posts simultaneously, while our Free plan allows you to schedule 10 posts per channel, up to 30 total if you have three channels connected. Learn more about our scheduling limits in our Help Center.

How do I schedule posts for multiple social channels at the same time?

Buffer allows you to easily schedule posts to multiple social channels by clicking the + New button at the top of your dashboard. Click the + New button to open the composer, and then simply click each channel to which you want the post scheduled. As you make your selections, channel avatars will be colored. Channel avatars that are not selected will remain uncolored.

What types of content can be scheduled through Buffer?

Buffer supports a wide range of content and media formats across our supported social channels. Get a detailed breakdown of all supported content types.

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