Social Capital on Facebook: Differentiating Uses and Users Moira Burke and Robert Kraut Human-Computer Interaction Institute Carnegie Mellon University 5000 Forbes Ave., Pittsburgh, PA 15213 {moira, robert.kraut} @cmu.edu Cameron Marlow Facebook 1601 S. California Ave. Palo Alto, CA 94301 [email protected] ABSTRACT Though social network site use is often treated as a monolithic activity, in which all
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