Group 4 - Midterm Task - Multicultural Diversity

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Multicultural Diversity in Workplace for the Tourism Professional

Sustaining Inter-Organizational Culture


06 Task Performance 1

BSTM3B

BY:

Dimetria, Georgia Mae


Mendoza, Kimberly Anne
Serrano, Elisea Judel
Samillano, JM
Taño, Ven Regij
Valencia, Jewel
Yulo, Alyanna Mari
Research and discuss each of the companies’ organizational culture

 Culture

Company 1: The Zappos Company


Zappos has a customer-centric culture, as expressed in its purpose and core values.
As the company started to grow, having a clear foundation and keeping it alive and well, was
a key component of Zappos' business success. As part of managing growth and scaling the
business, Zappos adopted the Holacracy constitution. Our Culture is often imitated, and
never duplicated. Every Employee is responsible for promoting and preserving our Culture.
We also have a Culture Services Department that is charged with championing a Culture
through which every Employee knows he or she matters.

Company (2): Best Western Hotel and Resorts

Best Western Hotel and Resorts corporate culture focuses more on building a
camaraderie through the workplace in order for them to feel good and for the employee to
be able to give their customer a good service. They focuses more too on how to attract their
customers in order to gain their trust.

Company 3: Shouthwest Airline


Southwest Airline Culture is woven into all aspects of business and Employees’ lives,
from the way Employees treat each other to the way that the Company puts the Employees
first. Three vital elements of southwest airline Culture are appreciation, recognition, and
celebration.

In order to promote and foster a fun and healthy work environment, we work to appreciate
every Employee through Local and Companywide Culture Committees.
Employees take time to recognize each other in formal and informal ways, including internal
awards and programs, such as the Winning Spirit Award. We have several prestigious
Company awards that Employees can be nominated to receive, like the President’s Award,
and we recognize Company service through milestone anniversary celebrations.

These 3 companies do exemplify service culture . They motivate their employee through
prioritizing them so that they’ll be able to accommodate their customers need as good as
they can. And has a professional environment that encourages the employees to love their
work more.

 Artifacts of Organizational Culture

Company 1: The Zappos Family

- Zappos has a customer-centric culture, as expressed in its cause and center values. As the
business enterprise commenced to grow, having a clean basis and maintaining it alive and
well, became a key element of Zappos' enterprise success. As a part of dealing with increase
and scaling the enterprise, Zappos followed the Holacracy constitution.

COMPANY 2: Shoutwest Airline Culture Takes Flights and Soars


Southwest will offer a solid paintings surroundings with identical possibility for
getting to know and private growth. Employees might be furnished the equal concern,
respect, and worrying mind-set in the enterprise that they're predicted to percentage
externally with each Southwest Customer.

Company 3: Hotel and Resorts Corporate Culture

- Excellence in quality and service


- Integrity, both personal and professional
- Honesty and truthfulness
- Accountability
- Fairness and impartiality
- Respect for others’ dignity
- Leadership based upon Best Western values
- Being a good member of the community

Consistent with those middle values, Best Western International recognizes and respects the
requirements contained withinside the Universal Declaration of Human Rights, and it
endeavors to behavior its enterprise in a way this is constant with essential human rights.
Best Western International’s middle values, practices, culture, and records encompass a
dedication to moral enterprise practices and proper company citizenship.
Additionally, despite the fact that every Best Western branded motel is independently
owned and operated, every motel is contractually obligated to abide via way of means of all
relevant legal guidelines and via way of means of Best Western’s standards.

 Role of Leadership

The role of leadership is raised by in 3 videos, they have strategies Leadership from
one point of view and philosophy of has been recognized for its quality, they seem to
represent personality of each individual. Besides the physical workplace, employee behavior
is also important. The people in the office stand out among the majority of national
businesses. based on goals, mission, or beliefs shared by the team. In an organization, it is
clear that there is a founder or a born leader who will rise up in the organization.
Organizations are created because these people have common goals or ideas that require
working collaboratively to achieve those desired goals. Typically, a founder recruits and
engages people with similar goals as the leader. As the organization grows, individuals adapt
their behavior to fit the organization.

Individuals in the organization may initially disagree with the decisions made by the leader,
but once individuals see and understand how the decisions help the organization, they often
agree. with the leader and the rest of the group. However, for a small organization that
closely aligns with the leader's ideals, the adjustment period will be quite short As an
individual tends to adapt and learn about their environment in order to fit in, culture tends
to be against money. Socialization is powerful for an organization. It ensures that the core
values and standards of the organization are conveyed to new hires. Socialization creates a
framework for new employees to react to the environment and interact with other
employees . If an individual feels they do not fit in with the culture, they are likely to leave
the organization. By attracting people who are not representative of the culture, culture
itself reinforces the social model that allows it to develop resistance to change and external
influences For those who stay in the organization, socialization processes encourage
employee values and beliefs that are closely linked to the organizational culture. By aligning
the value.

 Inter-Organizational Learning

Inter-organizational learning is based on (3 )three scenarios: a firm provides new


employees with excellent customer service training, or a corporation develops a long-term
sustainable brand or business. Mostly in (3) three companies, They assist in identifying
prospective areas inside the company and provide solutions as a group using a self-managed
organizational structure. Self-management, at its core, means recognizing what you are
accountable for and having the flexibility to meet those expectations in whichever method
you believe is best. They believe that ethical business practices are critical to creating the
trust and loyalty that leads to long-term success. However, workers are well-trained and
competent. Properties are more competitive because operations are more efficient,
employees are more motivated, and guests receive better service, contributing to a more
successful in business industry—many inspirational talks about employing these tactics to
develop the participant's leadership and culture.

How to do these impact learning their culture and business process?

They participate in strategic cooperation in the business world.In collaboration with


other organizations, however, organizations must understand how learning may occur in
such formal inter-organizational setups and the many modalities to promote understanding
to realize the full potential of such connections. At the 'knowledge acquisition,' 'information
dissemination,' and 'information interpretation' stages of an organization's learning process,
receptive capacity and motivation to absorb revealed or created knowledge are also
required for gaining out of shared understanding.

 Cultural Competence

The competency that is present in the three (3) companies is Cultural Literacy. The unity and
compassion of their employees are evident, they have simply shown that prioritizing first the
well-being of their employees creates a big impact in their companies – as a result their
employees successfully interact with each other regardless of their diverse backgrounds.
Hence, having a cultural literacy directs these companies in stability and adequate
performance in the global market.

The people or employees that are present in these three (3) companies have associated
skills such as communication and self-reflection that leads them to perform better and not
just do their job adequately but they are also enjoying it, this kind of culture contributes
positively to their workplaces. The participation of each and everyone has created a healthy
and equality-based culture, where everyone’s opinions are acknowledged and valued which
leads to creating a big success in their companies whether on innovation or performance. In
addition, the companies have obtained in incorporating culture that ensures diverse groups
can best interact, relate to each other, and work in harmony, and most importantly they are
also helping and encouraging their employees to be a better version of themselves.
Respond to this question as summary:

We see no difference between the organizational culture of tourism and hospitality related
companies. But in terms of giving the best experience for their customers and also, giving
value to their employees. This will promptly leads to a productive in overall customer
experience.

 Zappos has a customer-centric culture, as expressed in its purpose and core values.
As the company started to grow, having a clear foundation and keeping it alive and
well, was a key component of Zappos' business success. As part of managing growth
and scaling the business, Zappos adopted the Holacracy constitution. Our Culture is
often imitated, and never duplicated. Every Employee is responsible for promoting
and preserving our Culture. We also have a Culture Services Department that is
charged with championing a Culture through which every Employee knows he or she
matters.
 Best Western® Hotels & Resorts' diverse brand portfolio provides more revenue
opportunity. Best Western Hotels & Resorts offers a well-rounded selection of hotels
with different features and amenities, all designed to drive superior revenue. Our
member-owners can select from seven hotel brands to find the product that best
suits their vision and market needs, enhancing customer satisfaction for both
business and leisure travelers. Explore our brand portfolio. Developing a Best
Western hotel remains an unparalleled investment opportunity. Best Western
Hotels & Resorts boasts a RevPAR index that has outperformed the industry year
after year, and consistently lower fees than the competition.
 Southwest Airlines Co.’s organizational culture promotes employee well-being,
pointing to the underlying principle that employees who are properly taken care of
are the ones who provide the highest quality of output. In theory, corporate culture
defines the philosophy, beliefs, traditions, core values and behavioral expectations
among employees; influences every aspect of the business; and serves as a critical
success factor in the company’s long-term growth in the global commercial aviation
industry. The corporate culture supports the achievement of Southwest Airlines
Co.’s corporate mission and vision statements, which require high quality and
popularity to ensure long-term profitability. The company’s organizational culture
supports employee involvement, satisfaction, morale, and motivation to aim for high
performance that relates to the mission and vision. As one of the leading airlines,
Southwest takes pride in its organizational culture, as other firms attempt to
emulate this cultural approach. Thus, the enterprise illustrates the significance of its
corporate culture in achieving success in the airline industry.

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