Last week, I'm a Celebrity...Get Me Out of Here! watchers were left puzzled when campmates like Tulisa Contostavlos, Jane Moore and Coleen Rooney appeared to still be wearing make-up despite the show's strict ban on bringing cosmetics like mascara, foundation and lipstick into the jungle.

Social media users X even wondered if a few of them had snuck products into the backpacks, much like Dean and his contraband tea bags. "Why isn't Tulisa and Jane's make-up coming off?" asked one X user, while a second wondered: "Sorry, but how have Tulisa & Jane still got make-up on?"

The Mirror reported that the stars are actually getting around ITV's make-up ban with semi-permanent, or 'tattoo' make-up, but we've now discovered there's also a way for them to bring pre-approved cosmetics into the jungle on the quiet.

In an interview with the Sun shortly after her own stint on I'm a Celeb in 2017, Georgina 'Toff' Toffolo explained she was given a medical exemption that allowed her to bring some base make-up into the jungle for the purpose of covering her acne.

"I honestly wouldn’t have been able to look any of my campmates in the eye if I didn’t have my make-up on," she explained. "When producers told me it was banned I broke down in tears and said, 'I can’t do this'. I’ve been to the doctor so much over the years. It’s a medical problem and I’ve been on strong tablets for six months trying to get rid of them."

Georgia continued: "Show bosses agreed that, because it was a medical problem, I was allowed to put foundation on once a day in the morning. Some people don’t understand how badly it affects my confidence and upsets me."

We do have to wonder if any celebs on this 2024 camp pre-agreed a make-up exemption on medical grounds, like Toff. We imagine the full details will come out after the show finishes.

Inspired by the I'm a Celeb stars' long-lasting 'tattoo' make-up looks? We have just the buys for you.

READ MORE: Exact walking boots worn by I’m a Celeb campmates are currently 50% off in early Black Friday sale
Georgia Toffolo was allowed to bring concealer into the jungle on medical grounds for her acne (
Image:
ITV)

Long-lasting beauty buys to cheat semi-permanent make-up

Our head of beauty Zoe has been on a mission to find the best beauty products that linger for as long as possible...

Eylure Dybrow Permanent Tint: I tint my brows with this evrer 5-6 weeks and it keeps them looking perfectly defined. I've saved a fortune on salon bills since swapping to this easy DIY tint.

Shop it here from £6 in a choice of shades

Wonderskin Wonderblading Peel and Reveal Lip Stain Kit: If you're looking for a lipstick that really does last all day (and well into the night), this is for you. It cheats a semi-permanent lip liner and comes in a host of flattering shades.

Shop it here for £28

Ardell Brow Lamination Kit: Save a small fortune by doing your own brow lamination at home. In under 20 minutes this kit will give you laminated, microblade-looking eyebrows that stay looking pristine for 5-6 weeks.

Shop it here for £19.99

Eyelash Underlash Salon Lash Extension Kit Wispy

Want a lash look like Tulisa's without a trip to the salon? I won't be seen without underlash lash clusters. They take minutes to apply and last me 7-10 days before I need to reglue them.

Shop it here for £20