How can I decide on a topic for my workshop?

The best way to decide on a topic for your workshop is to share your passion — whether that’s painting, coding, creative writing, or cooking. You might choose to cater your workshop to a specific audience — for example, beginners looking to write poetry, or advanced-level coding. Whether you hire a workshop facilitator to guide participants, or you decide to run your workshop yourself, the key to connecting with your audience is sharing skills and communicating your passion.

What is the purpose of conducting a workshop?

The purpose of conducting a workshop is to share skills or techniques with your audience. Workshops are a great format for interactive, hands-on learning, and a space where attendees can discuss questions, learn something new, and brainstorm ideas.

How should I structure my workshop?

When deciding on a structure for your workshop, consider the goals of your event. For instance, an introduction to coding for beginners may best suit a half-day workshop with short interactive tasks and instructive teaching segments — while a workshop designed to coach entrepreneurs launching a new business may be best suited to a full or multi-day event.

How can I organize a workshop to delight my attendees?

The secret to a successful workshop is satisfied attendees — so make sure to cater the session to their needs. You might choose to connect with your audience via social media beforehand to ask them what they hope to learn from your workshop. You can also send out a short survey in advance of the session to make sure you cover in-demand topics. In the agenda of the workshop, you might want to designate a time for a Q&A, so attendees have the opportunity to learn more about your topic and develop their skillset.

How do I choose the right venue for my workshop?

First, consider the requirements of your workshop. A workshop focused on creative writing may best suit a university seminar room, while a coding class might suit a conference room with presenting capabilities for teaching. For creative workshops, you might consider artist studios, community centres, or craft cafes.

How do I use Eventbrite?

Just sign up to create your account — and then start creating your events. Trusted by millions of attendees and creators around the world, Eventbrite makes it easy to create, manage, and promote your events on the world’s largest events marketplace. From email marketing to social media integration, you’ll discover advanced tools designed to help you sell more tickets and grow your business — all in one place. Discover more on how to use Eventbrite .

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All the tools needed for organizing a workshop

Eventbrite’s industry-leading events platform powers in-person and virtual workshops of all shapes and sizes

Create your workshop

Launch your workshop in minutes with our event creation tools. From pottery classes to creative writing workshops, our customizable templates make it easy to design a unique event page for free.

Promote your workshop

Spread the word with our advanced marketing tools — and reach the people most likely to attend your workshop with smart targeting and personalized recommendations.

Sell tickets

Sell more tickets using our intuitive all-in-one platform. With seamless embedded checkout and easy mobile payments, attendees can buy tickets to your workshop in seconds.

Simple payment solution

Simplify your payment processing by selecting a customized payout schedule of your choice — whether that’s weekly, twice a month, or after the workshop — and streamline your revenue.

Get data insights

Boost your workshop attendance by discovering more about your guests — and where sales are coming from — using our real-time analytics, reporting tools, and exclusive data insights.

Tips on creating and running a workshop

Planning a workshop? Discover tips from our events experts on how to host a workshop successfully

Decide on your workshop activities

You might consider teaching graphic design in smaller groups, hosting a virtual workshop on coding with interactive tasks — or creating hands-on pottery sessions.

Identify your audience

Whether you’re targeting total beginners or seasoned experts, make sure to identify your workshop participants — as well as what they’re hoping to gain from your event.

Find the perfect venue

Choose the right venue for your workshop by considering its attendee capacity, room set-up, equipment, tech capabilities, and catering options.

Structure your workshop

When creating your workshop, plan fun and energizing activities. This might include interactive group activities, icebreakers, Q&A sessions, and instructive teaching.

Create a marketing strategy

Reach the right audience with effective marketing. Get your audience excited for the workshop by promoting its unique features.

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