A one-of-a-kind platform built to inspire and empower CMOs and their next leaders, offering exclusive networking, early access to insights, and tailored experiences.
DRIVING THE MARKETING INDUSTRY FORWARD—TOGETHER.
ELEMENTS OF THE MARKETING VANGUARD PLATFORM
“Vanguard†refers to “a group of people leading the way in new development or ideas.†ADWEEK’s Marketing Vanguard platform highlights, supports, and supercharges CMOs through exclusive events, tailored content and engaging discovery opportunities. Created and led by Jenny Rooney, ADWEEK’s Chief Brand and Community Officer, who has been at the forefront of the marketing industry for more than two decades.
Awards
An annual spotlight on 24 marketing leaders at the forefront of the industry. View the 2023 list | View the 2024 list.
Editorial & Newsletter
Practical insights, actionable strategies and resources for CMOs and marketing decision-makers from ADWEEK’s award-winning newsroom. View the latest content.
Marketing Vanguard Summit
An intimate, 100-person event that explores the biggest challenges and opportunities for CMOs. Register your interest for 2025.
Podcast
A weekly podcast featuring a marketing leader and diving into one key idea or decision. Tune in.
Inspiration Excursions
VIP experiences and special programming across select industry and ADWEEK events. Request an invitation to the next event.
UPCOMING MARKETING VANGUARD EVENTS
January 8, Las Vegas
March 24, Las Vegas
May 6-7, Chicago
June 15, Cannes
PAST MARKETING VANGUARD EVENTS
Marketing Vanguard Summit 2024
100 marketing ‘Provocateurs’.
the University of Chicago Booth School of Business.
the world’s biggest brands, startups, and industry disruptors.
“ADWEEK Marketing Vanguard Summit was hands-down the best CMO dialogue I’ve had in years.†â€
“A great step back to think about the big picture of marketing’s role in organizations today and where our industry is headed.†â€
“Many thanks to Will Lee and Jenny Rooney for masterfully orchestrating an action-packed collective of insights and provocations at the Adweek Marketing Vanguard Summit!†â€
“Being amidst such innovative minds in the marketing world truly sparked some major inspiration.†â€
“I came away inspired and grateful to be part of this vibrant community.†â€
“What a privilege to be amongst such an esteemed group of marketing leaders across a variety of sectors.†â€
Marketing Vanguard Inspiration Excursion Brandweek 2024
During Brandweek, CMOs and their next leaders were transported to the Marketing Vanguard Inspiration Excursion at Taliesin West, where they embarked on a journey guided by the property’s CEO. This exclusive experience, set against the stunning desert sunset, took our guests out of their day-to-day mindset and immersed them in the creativity and intentionality of this architectural masterpiece, seamlessly coexisting with its natural surroundings.
Marketing Vanguard Inspiration Excursion Cannes
In 2023 and 2024, Adweek gathered some of the world’s foremost CMOs during the Cannes Lions International Festival of Creativity. In 2023, we hosted an inspiring luncheon at a private villa in Antibes, the first of many designed to bring marketing leaders out of their day-to-day to experience an environment rich with art, nature and science, to spur inspiration for creativity and innovation.
FEATURED CMOS
GET INVOLVED
Learn more about being a part of the Marketing Vanguard community or partnering with ADWEEK on upcoming initiatives.
Get in touch with our team at [email protected].
