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The Verge guide to Amazon’s October Prime Day event

Prime Big Deal Days is back, and we’re here to help you make the most of the deal blitz.

For the third year in a row, Amazon is ringing in the fall with a second Prime Day event. This year’s two-day shopping event — dubbed Prime Big Deal Days — runs through the end of today, October 9th, giving Amazon Prime subscribers a chance to chip away at their holiday wishlist before Black Friday and Cyber Monday land later this year.

Amazon already has a glut of great deals on offer, and we’re seeing steep discounts on Amazon’s own devices, including Fire tablets, Echo speakers, Eero routers, Kindles, and more. The online retailer is also slashing prices on a variety of other electronics, from noise-canceling headphones and earbuds to video doorbells and some of our favorite robot vacuums.

As usual, we’ll be scouring Amazon’s landing pages through the remainder of the event, making it easy for you to keep tabs on the best deals coming out of Prime Day 2.0. We also have a slew of helpful tips for navigating the event, including ways to save at competing retailers like Walmart, Best Buy, and Target.

So, scour this page, sign up for the new Verge Deals newsletter, and get that spending cash ready. You’re going to need it.

Graphic photo collage of various products on sale for Prime Big Deal Days.
Image: Cath Virginia / The Verge

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