North Carolina Secretary of State election, 2012

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The North Carolina secretary of state election took place on November 6, 2012. Primaries took place on May 8, 2012. Election day polling hours were from 6:30 am until 7:30 pm.

Without any Democratic challengers in the primary, incumbent Elaine Marshall sailed through to the general election. Marshall ran on her strong record leading the office over her 4 terms as secretary of state. When Marshall was first elected in 1996, she was the first woman to be elected North Carolina secretary of state and the first woman elected to statewide executive office in North Carolina. One focus of her 2012 campaign was her efforts to foster job growth and a friendlier, more open climate for investors and oft-exploited groups such as the elderly in the state of North Carolina. As part of the push to crack down on business identity theft through closer monitoring and greater transparency of information, Marshall initiated the office's creation of an online database for enabling potential investors to personally vet state enterprises. She boasts the office's successful restoring of "$1 billion to North Carolina investors since 2009 and shutting down of operations selling about $11 million in counterfeit goods" in the last year. She referred to the latter fight, against counterfeit of trademark goods, as her "personal mission."[1]

On the Republican end, four candidates launched campaigns in hope of securing their party's nomination. Mike Beitler, a Business Professor and Consultant with a Libertarian record, having run unsuccessfully for U.S. Senate in 2010 on the Libertarian ticket, officially filed for the election on February 28th. He was joined by ex-Wake County Commissioner Kenn Gardner, and Chowan Commissioner/Farmer Ed Goodwin. The following day, just before the deadline, funeral home owner/former law enforcement officer AJ Daoud certified his candidacy, completing the list of Republicans who would compete in May.

To win the Republican nomination, one of the four candidates had to receive a minimum of 40% of the total vote in the primary- an improbable occurrence given the crowded ballot.[2] As anticipated, no single candidate reached the automatic advancement vote-threshold on May 8, therefore the top two vote-getters - Ed Goodwin and Kenn Gardner - had to compete in a runoff on July 17 to determine who would challenge Marshall in November.[3] The runoff resulted in Goodwin scoring a 9 point victory over Gardner and the Republican nomination for secretary of state.[4]

Marshall defeated Goodwin in the general election on November 6, 2012.


Results

General

North Carolina Secretary of State General Election, 2012
Party Candidate Vote % Votes
     Democratic Green check mark transparent.pngElaine Marshall Incumbent 53.8% 2,331,173
     Republican Ed Goodwin 46.2% 2,003,026
Total Votes 4,334,199
Election results via NC State Board of Elections

Primary

July 17 Runoff Results

Goodwin defeated Gardner in the primary runoff contest on July 17, 2012, earning 54.5% of the party's vote. He will face incumbent Elaine Marshall (D) in the general election on Novemeber 6.

North Carolina Secretary of State - Republican Primary Runoff, 2012
Candidate Vote % Votes
Green check mark transparent.pngEd Goodwin 54.5% 74,252
Kenn Gardner 45.5% 62,044
Total Votes 136,296
Election results via The North Carolina Board of Elections.

**Results are unofficial**

May 8 Primary Results

The May 8th primary vote was split such that no one of the four candidates received the 40% share of the vote required to take the nomination and proceed to the general election. Per North Carolina rules, the top two vote-getters from the race - Ed Goodwin and Kenn Gardner - will compete in a runoff on July 17th. Below are the May 8th vote tallies which resulted in the elimination of the bottom two finishers, Mike Beitler and AJ Daoud:

North Carolina Secretary of State Republican Primary, 2012
Candidate Vote % Votes
Green check mark transparent.pngEd Goodwin 35.9% 246,641
Green check mark transparent.pngKenn Gardner 29.8% 204,630
Mike Beitler 24.2% 166,061
AJ Daoud 10% 68,834
Total Votes 686,166
Election results via The North Carolina Board of Elections.


Candidates

Contents
1 General election candidates
2 Primary Candidates
2.1 Democratic primary candidates
2.2 Republican primary candidates
2.3 Other
3 Endorsements

General Election Candidates

Democratic Party Elaine Marshall (incumbent) Green check mark transparent.png
Republican Party Ed Goodwin

Primary Candidates

Donkey symbol.png Democratic primary candidates

  • Elaine Marshall is the Democratic incumbent secretary of state. She was first elected to the position in 1996, becoming the first woman to elected to a statewide office in North Carolina.

Gop logo2.jpg Republican primary candidates

  • Mike Beitler is a business professor, consultant, and author. He was a Libertarian candidate in the 2010 U.S. Senate race.
  • AJ Daoud is a Funeral Home Owner, former police officer, and a community activist.
  • Kenn Gardner is an architect and former Wake County Commissioner.
  • Ed Goodwin Approveda is the Chairman of the Chowan County Board of Commissioners.

Endorsements

On June 7, 2012, one month after being eliminated from the Republican primary race, former candidate Mike Beitler endorsed Gardner for the runoff election. In Beitler's statement of endorsement, which was released on Gardner's campaign facebook page, he invited North Carolina's Republican voters to join him in supporting Gardner's continuing pursuit of the party's nomination for secretary of state. “Kenn is the clear choice, with a record of creating jobs in Wake County and reducing government spending he is a strong business advocate for our state,” Beitler wrote of his one-time opponent.[5]

Polls

General election polls

Secretary of State of North Carolina
Poll Elaine Marshall Ed GoodwinUndecidedMargin of errorSample size
Public Policy Polling (dead link)
October 23-25, 2012
43%38%19%+/-3.3880
Public Policy Polling
September 27-30
41%34%25%+/-3.1981
National Research, Inc.
September 18-19
47%37%16%+/-4.0600
Public Policy Polling
August 2-5, 2012
43%37%19%+/-3.4813
AVERAGES 43.5% 36.5% 19.75% +/-3.45 818.5
Note: The polls above may not reflect all polls that have been conducted in this race. Those displayed are a random sampling chosen by Ballotpedia staff. If you would like to nominate another poll for inclusion in the table, send an email to [email protected].

Primary polls

Public Policy Polling

  • Q. The Republican candidates for Secretary of State are Michael Beitler, A.J. Daoud, Kenn Gardner, and Ed Goodwin. If the election was today, who would you vote for?
2012 Republican Candidates for Secretary of State
Poll Mike Beitler AJ DaoudKenn GardnerEd GoodwinUndecidedMargin of errorSample size
[1]
May 6, 2012
8%11%23%14%45%+/-4.5469
[2]
March 27, 2012
3%8%13%9%68%+/-4.1561
AVERAGES 5.5% 9.5% 18% 11.5% 56.5% +/-4.3 515
Note: The polls above may not reflect all polls that have been conducted in this race. Those displayed are a random sampling chosen by Ballotpedia staff. If you would like to nominate another poll for inclusion in the table, send an email to [email protected].
  • Among those who identified as having already cast their ballot, Beitler jumped to 17%, going from 4th place to 2nd place among the candidates.[6]

Campaign Sites/Media

Campaign sites

Democrats

Republicans

Advertisements

  • Elaine Marshall

  • Kenn Gardner
  • Mike Beitler

  • Ed Goodwin
  • AJ Daoud


Campaign finance

Contents
1 Due dates for reports
2 Candidates

Due dates for reports

The North Carolina State Board of Elections administers campaign finance laws and maintains all records online.

Candidates

Democrats

Elaine Marshall

Elaine Marshall Campaign Finance Reports
ReportDate FiledBeginning BalanceTotal Contributions
for Reporting Period
ExpendituresCash on Hand
First QuarterlyJune 1, 2012$98,142.32$104,479.16$(62,656.30)$135,146.10
Second QuarterlyJuly 13, 2012$135,146.10$79,197.27$(38,526.57)$174,216.80
Third Quarter Report[7]October 20, 2012$173,111.46$211,452.67$(335,959.42)$48,604.71
Running totals
$395,129.1$(437,142.29)

Republicans

Ed Goodwin

Ed Goodwin Campaign Finance Reports
ReportDate FiledBeginning BalanceTotal Contributions
for Reporting Period
ExpendituresCash on Hand
First QuarterlyApril 30, 2012$0.00$22,785.00$(21,576.94)$21,208.06
Second QuarterlyJuly 10, 2012$21,208.06$11,065.07$(30,710.34)$1,562.79
Third Quarter Report[8]October 20, 2012$1,562.79$39,201.11$(27,613.92)$13,149.98
Running totals
$73,051.18$(79,901.2)

Mike Beitler

Mike Beitler Campaign Finance Reports
ReportDate FiledBeginning BalanceTotal Contributions
for Reporting Period
ExpendituresCash on Hand
First QuarterlyApril 30, 2012$20,211.41$4,280.00$(13,273.26)$11,218.15
FinalJune 26, 2012$11,408.15$125.00$(11,533.15)$0.00
Running totals
$4,405$(24,806.41)

AJ Daoud

AJ Daoud Campaign Finance Reports
ReportDate FiledBeginning BalanceTotal Contributions
for Reporting Period
ExpendituresCash on Hand
First QuarterlyApril 30, 2012$103,693.13$18,405.46$(69,243.41)$2,129.39
Running totals
$18,405.46$(69,243.41)

Kenn Gardner

Kenn Gardner Campaign Finance Reports
ReportDate FiledBeginning BalanceTotal Contributions
for Reporting Period
ExpendituresCash on Hand
First QuarterlyApril 28, 2012$2,819.48$11,743.38$(11,375.87)$2,129.39
Second QuarterlyJuly 11, 2012$2,129.39$11,410.00$(9,335.19)$4,074.20
Running totals
$23,153.38$(20,711.06)

News

Key dates

Key dates

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NewsCalendar


  • Administrative deadlines are at close of business (5:00) unless otherwise noted.
Deadline Event
Feb. 13 - Feb. 29 Statewide candidate filing
Apr. 13 Voter registration for primary election
May 8 Primary election
Oct. 12 Voter registration for general election
Nov. 6 General election

See also

Articles

External links

Footnotes