This observation seems intuitively obvious in Europe and pearl-clutchingly shocking in America:
What’s perfectly acceptable behaviour when you are a relatively small company becomes outright illegal (and rightly so) when you become dominant in an industry.
Powerful metaphors in this piece by Maria Farrell and Robin Berjon on the Waldsterben of the internet:
Our online spaces are not ecosystems, though tech firms love that word. They’re plantations; highly concentrated and controlled environments, closer kin to the industrial farming of the cattle feedlot or battery chicken farms that madden the creatures trapped within.
We all know this. We see it each time we reach for our phones. But what most people have missed is how this concentration reaches deep into the internet’s infrastructure — the pipes and protocols, cables and networks, search engines and browsers. These structures determine how we build and use the internet, now and in the future.
If you start with a high-quality, legible, free typeface and experiment with size, weight, colour, line height, and (subtle) letter spacing, you might find these free options will get you further than you’d think. These are professional fonts crafted and maintained by experts and they can help your content land the way it deserves to.
I don’t like to assume the worst and assign vindictitive motives to people, but what Apple is doing here is hard to read as anything other than petulant and nasty …and really, really bad for users.
If you’ve ever made a progressive web app, please fill in this survey.
Ever wondered why you’re always being encouraged to download the app?
But zero percent of app users have installed an ad-blocker, because they don’t exist, because you’d go to prison if you made one. An app is just a web-page wrapped in enough IP to make it a felony to add an ad-blocker to it.
Five lovely monospaced variable fonts.
We’re in a rare moment when a shift just may be possible; the previously intractable and permanent-seeming systems and platforms are showing that they can be changed and moved, and something new could actually grow.
The fix for the internet isn’t to shut down Facebook or log off or go outside and touch grass. The solution to the internet is more internet: more apps, more spaces to go, more money sloshing around to fund more good things in more variety, more people engaging thoughtfully in places they like. More utility, more voices, more joy.
Whereas I used to get excited about a new app on my iPhone, I now often resent being asked to download an app when I know that the website will work just as well and cause fewer disruptions or take up less space on my phone.
AMP succeeded spectacularly. Then it failed. And to anyone looking for a reason not to trust the biggest company on the internet, AMP’s story contains all the evidence you’ll ever need.
This is a really good oral history of how AMP soured Google’s reputation.
Full disclosure: I’m briefly cited:
“When it suited them, it was open-source,” says Jeremy Keith, a web developer and a former member of AMP’s advisory council. “But whenever there were any questions about direction and control… it was Google’s.”
As an aside, this article contains a perfect description of the company cultures of Facebook, Apple, and Google:
“You meet with a Facebook person and you see in their eyes they’re psychotic,” says one media executive who’s dealt with all the major platforms. “The Apple person kind of listens but then does what it wants to do. The Google person honestly thinks what they’re doing is the best thing.”
Spot. On.
But you can’t have a web app without a web-app-compatible browser, and you can’t get a web-app-compatible browser in Apple’s App Store. The only browsers permitted in the App Store are those based on WebKit, the browser engine behind Safari. This means that every browser on iOS, from Firefox to Edge to Chrome, is just a reskinned version of Safari.
Shockingly little. So you should try it, too.
A thoughtful response to the current CMA consultation:
The inability to compete with native apps using Progressive Web Apps fully—particularly on iOS—also has a big impact on my work and the businesses I have worked with. Progressive Web Apps are extremely accessible for development, allowing for the creation of a simple app in a fraction of the time and complexity of a native app. This is fantastic for allowing smaller agencies and businesses to innovate on the web and on mobile devices and to reach consumers. However the poor support for PWA features by Safari and by not allowing them in the App Store, Apple forces app development to be difficult, time consuming and extremely expensive. I have spoken with many companies who would have liked an app to compete with their larger competitors but are unable to afford the huge costs in developing a native app.
Get your response in by Friday by emailing [email protected].
A grassroots coalistion of web developers lobbying to get Apple to allow fair competition on iOS.
We have identified the #AppleBrowserBan as the number one threat to the future of the open web.
Safari is very opinionated about which features they will support and which they won’t. And that is fine for their browser. But I don’t want the Safari team to choose for all browsers on the iOS platform.
A terrific piece from Niels pushing back on the ridiculous assertion that Apple’s ban on rival rendering engines in iOS is somehow a noble battle against a monopoly (rather than the abuse of monopoly power it actually is). If there were any truth to the idea that Apple’s browser ban is the only thing stopping everyone from switching to Chrome, then nobody would be using Safari on MacOS where users are free to choose whichever rendering engine they want.
The Safari team is capable enough not to let their browser become irrelevant. And Apple has enough money to support the Safari team to take on other browsers. It does not need some artificial App Store rule to protect it from the competition.
WebKit-only proponents are worried about losing control and Google becoming too powerful. And they feel preventing Google from controlling the web is more important than giving more power to users. They believe they are protecting users against themselves. But that is misguided.
Users need to be in control because if you take power away from users, you are creating the future you want to prevent, where one company sets the rules for everybody else. It is just somebody else who is pulling the strings.
Firefox as the asphyxiating canary in the coalmine of the web.
Forgive me for linking to The Rag, but for completeness’s sake, it would be remiss of me not to point out more coverage of “that” question I asked:
It was to the company’s credit that it chose to take the question posed by Clearleft’s Jeremy Keith, well known in the web standards community and who was briefly on the advisory committee for AMP (Accelerated Mobile Pages), before resigning saying that “it has become clear to me that AMP remains a Google product.” AMP has been in the news of late with a lawsuit alleging Google deliberately throttled ad load times to promote it, and Keith asked: “Given the court proceedings against AMP, why should anyone trust FLOC or any other Google initiatives ostensibly focused on privacy?”
An article by Sarah Gooding, prompted by the question I asked at Chrome Dev Summit:
Jeremy Keith’s question referencing the AMP allegations in the recently unredacted antitrust complaint against Google was extremely unlikely to receive an adequate response from the Chrome Leadership team, but the mere act of asking is a public reminder of the trust Google has willfully eroded in pushing AMP on publishers.
If Apple allowed Safari to actually compete, it would be better for web developers, businesses, consumers, and for the health of the web. Come on, Apple, set Safari free!
I have this expensive computer in my pocket and it feels unfair that it is hamstrung in this very specific way of not allowing other browser engines. I also have an Apple laptop and it’s not hamstrung in that way, and I really hope it never is.
You may not realise that all browsers on iOS are required to use the same rendering engine as Safari. On other platforms, this is not the case.
A terrific in-depth look at the frustrating state of the web on iOS.
So it’s not just one browser that falls behind. It’s all browsers on iOS. The whole web on iOS falls behind. And iOS has become so important that the entire web platform is being held back as a result.
And this damning assessment is mercifully free of conspiracy theories.
The Safari and Chrome team both want to make the web safer and work hard to improve the web. But they do have different views on what the web should be.
Google is focussing on improving the web by making it more capable.
Safari seems to focus on improving the web as it currently is.
Read the whole thing—it’s excellent!
There can only be one proper solution: Apple needs to open up their App Store to browsers with other rendering engines. Scrap rule 2.5.6 and allow other browsers on iOS and let them genuinely compete. Even though Apple has been forced to compromise on some App Store rules, I have little hope for this to happen.