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If you make an improvement, it’s not going to be to the industry as a whole — it’ll be specific. And actually improvements have always been specific; it’s just that the industries have since multiplied and narrowed. Inventors once made drops into a puddle, but the puddle then expanded into an ocean. It doesn’t make the drops any less innovative.
First you cope and then you adapt. The kicker: once you adapt, you may not want to go back.
Flash, from the very beginning, was a transitional technology. It was a language that compiled into a binary executable. This made it consistent and performant, but was in conflict with how most of the web works. It was designed for a desktop world which wasn’t compatible with the emerging mobile web. Perhaps most importantly, it was developed by a single company. This allowed it to evolve more quickly for awhile, but goes against the very spirit of the entire internet. Long-term, we never want single companies — no matter who they may be — controlling the very building blocks of the web.
Shannon is not exactly a household name. He never won a Nobel Prize, and he wasn’t a celebrity like Albert Einstein or Richard Feynman, either before or after his death in 2001. But more than 70 years ago, in a single groundbreaking paper, he laid the foundation for the entire communication infrastructure underlying the modern information age.
This explains rubber ducking.
Speaking out loud is not only a medium of communication, but a technology of thinking: it encourages the formation and processing of thoughts.
This is great! The folks at Basecamp are releasing the front-end frameworks they use to build Hey. There’s Turbo—the successor to Turbolinks:
It offers a simpler alternative to the prevailing client-side frameworks which put all the logic in the front-end and confine the server side of your app to being little more than a JSON API.
With Turbo, you let the server deliver HTML directly, which means all the logic for checking permissions, interacting directly with your domain model, and everything else that goes into programming an application can happen more or less exclusively within your favorite programming language. You’re no longer mirroring logic on both sides of a JSON divide. All the logic lives on the server, and the browser deals just with the final HTML.
Yes, this is basically Hijax (which is itself simply a name for progressive enhancement applied to Ajax) and I’m totally fine with that. I don’t care what it’s called when the end result is faster, more resilient websites.
Compare and contrast the simplicity of the Hotwire/Turbo approach to the knots that React is tying itself up in to try to get the same performance benefits.
It started using the magic spell of prominent results page display to get authors to use it. Nothing is left of the original lure of raising awareness for web performance, and nothing convincing is there to confirm it was, indeed, a usable “web component framework.”
See, that’s what I’m talking about;
Levy deftly conflates “advertising” and “personalized advertising”, as if there are no ways to target people planning a wedding without surveilling their web browsing behaviour. Facebook’s campaign casually ignores decades of advertising targeted based on the current webpage or video instead of who those people are because it would impact Facebook’s primary business. Most people who are reading an article about great wedding venues are probably planning a wedding, but you don’t need quite as much of the ad tech stack to make that work.
This is a good round-up of APIs you can use to decide if and how much JavaScript to load. I might look into using storage.estimate() in service workers to figure out how much gets pre-cached.
I wish more companies would realise that this is a perfectly reasonable approach to take:
We decided to look for a solution. After a brief search, we found one: just don’t use any non-essential cookies. Pretty simple, really. 🤔
So, we have removed all non-essential cookies from GitHub, and visiting our website does not send any information to third-party analytics services.
Tending this website keeps me sane. I think of it as a digital garden, a kind of sanctuary. … And if my site is a kind of garden, then I see myself as both gardener and architect, in so much as I make plans and prepare the ground, then sow things that grow in all directions. Some things die, but others thrive, and that’s how my garden grows. And I tend it for me; visitors are a bonus.
A thoughtful and impassioned plea from Colly for more personal publishing:
I know that social media deprived the personal site of oxygen, but you are not your Twitter profile, nor are you your LinkedIn profile. You are not your Medium page. You are not your tiny presence on the company’s About page. If you are, then you look just like everyone else, and that’s not you at all. Right?
I think that working on your own website can be a good Forever Project.
It’s an open-ended topic that you can explore for a long time without running out of challenges.
Also, this is spot-on:
Compare two different situations where you tell a story at a party. In the first situation, you tell the story in a corner to one or two people, who are totally interested and smiling. In the second situation, you tell the story in the center of the party with a large group of people around you, but they’re almost all bored and uninterested, talking amongst themselves and largely ignoring you. The first situation sounds better, right? Well, that’s the non-obvious benefit of blogging. There are a load of people out there blogging, and almost all of them are better writers and better looking than you. Nobody is going to read your blog about frabulizing widgets unless they really care about frabulizing widgets. So it’s not going to be a big audience, but it should be an interested audience. And I think you’ll find that you get 90% of the benefits of socialization from a handful of readers as you would get from a sea of readers.
I really like the way that Amber doesn’t go straight to the end solution but instead talks through her thought process when adding a feature to her site.
Ridiculously cute and fun—all in the browser.
Cloudfare’s alternative to Google Analytics is now available—for free—regardless of whether your a Cloudflare customer or not:
Being privacy-first means we don’t track individual users for the purposes of serving analytics. We don’t use any client-side state (like cookies or localStorage) for analytics purposes. Cloudflare also doesn’t track users over time via their IP address, User Agent string, or any other immutable attributes for the purposes of displaying analytics — we consider “fingerprinting” even more intrusive than cookies, because users have no way to opt out.
This is a truly wonderful web page! It’s an explanation from first principles of how cameras and lenses work.
At its most basic, it uses words which you can read in any browser. It also uses images so if your browser supports images, you get that enhancement. And it uses interactive JavaScript widgets so that you get that layer of richness if your browser supports the technology.
Then you realise that every post ever published on this personal site is equally in-depth and uses the same content-first progressive enhancement approach.
I spent most of the weekend reading through this and I’ve still barely scratched the surface—a lot of work has gone to the analyses and write-ups!
The sections on accessibility and performance get grimmer each year but the raw numbers on framework adaption are refreshingly perspective-setting.
I really enjoyed this trip down memory lane with Chris:
From the Web’s inception, an ancient to contemporary history of the Web.
Find out how much smaller your JavaScript could be.
For anyone who expressed doubt at my depiction of behavioural advertising simply not working, this book by Tim Hwang is for you:
From the unreliability of advertising numbers and the unregulated automation of advertising bidding wars, to the simple fact that online ads mostly fail to work, Hwang demonstrates that while consumers’ attention has never been more prized, the true value of that attention itself—much like subprime mortgages—is wildly misrepresented.
Chindogu gone wild.
A reminder that the contens of custom properties don’t have to be valid property values:
From a syntax perspective, CSS variables are “extremely permissive”.
Technologies are always coming out of networks that require other related ideas to have the next one. The fact that we have simultaneous independent invention as a norm works against the idea of the heroic inventor, that we’re dependent on them for inventions. These things will come when all the other pieces are ready.
On your personal website, you own your work. You decide what and when to publish. You decide when to delete things. You are in control. Your work, your rules, your freedom.
You’re not going to get a Webby Award or thousands of views on Codepen for how amazingly crafted your HTML is. You’ll need to be OK going unrecognized for your work. But know that every time I use a screen reader or keyboard on a site and it works correctly, I have a little spark of joy.
Amber describes how she implemented webmentions on her (static) site. More important, she describes why!
Chris is gathering end-of-year thoughts from people in response to the question:
What is one thing you learned about building websites this year?
Here’s mine.
In 2020, I rediscovered the enjoyment of building a website with plain ol’ HTML, CSS, and JavaScript — no transpilin’, no compilin’, no build tools other than my hands on the keyboard.
Feel bad because your favourite artists aren’t getting any income from Spotify? Here’s a handy tool from Hype Machine that allows you to import Sportify playlists and see where you can support those artists on Bandcamp.
If we, as a community, start to appreciate the complexity of writing CSS, perhaps we can ask for help instead of blaming the language when we’re confused or stuck. We might also stop looking down on CSS specialists.
Well, this is rather wonderful! It’s like an interactive version of the Eames’s Powers Of Ten.
My favorite aspect of websites is their duality: they’re both subject and object at once. In other words, a website creator becomes both author and architect simultaneously. There are endless possibilities as to what a website could be. What kind of room is a website? Or is a website more like a house? A boat? A cloud? A garden? A puddle? Whatever it is, there’s potential for a self-reflexive feedback loop: when you put energy into a website, in turn the website helps form your own identity.
There’s no browser support yet but that doesn’t mean we can’t start adding prefers-reduced-data to our media queries today. I like the idea of switching between web fonts and system fonts.
In 1990, the science fiction writer Douglas Adams produced a “fantasy documentary” for the BBC called Hyperland. It’s a magnificent paleo-futuristic artifact, rich in sideways predictions about the technologies of tomorrow.
I remember coming across a repeating loop of this documentary playing in a dusty corner of a Smithsonian museum in Washington DC. Douglas Adams wasn’t credited but I recognised his voice.
Hyperland aired on the BBC a full year before the World Wide Web. It is a prophecy waylaid in time: the technology it predicts is not the Web. It’s what William Gibson might call a “stub,” evidence of a dead node in the timeline, a three-point turn where history took a pause and backed out before heading elsewhere.
Here, Claire L. Evans uses Adams’s documentary as an opening to dive into the history of hypertext starting with Bush’s Memex, Nelson’s Xanadu and Engelbart’s oNLine System. But then she describes some lesser-known hypertext systems…
In 1985, the students at Brown who encountered Intermedia had never seen anything like it before in their lives. The system laid a world of information at their fingertips, saved them hours at the library, and helped them work through tangles of thought.
A fascinating look at the history of calendrical warfare.
From the very beginning, standardized global time zones were used as a means of demonstrating power. (They all revolve around the British empire’s GMT, after all.) A particularly striking example of this happened in Ireland. In 1880, when the United Kingdom of Great Britain and Ireland declared GMT the official time zone for all of Great Britain, Ireland was given its own time zone. Dublin Mean Time was twenty-five minutes behind GMT, in accordance with the island’s solar time. But in the aftermath of the 1916 Easter Rising, London’s House of Commons abolished the uniquely Irish time zone, folding Ireland into GMT, where it remains to this day.