Re: My point being...
"...business is being bought with cash. Speculation: Your company discounts way below profitability and books the minus in sales&marketing..."
...and here we have it:
"What is Nutanix's new customer rebate incentive?
When you acquire a new customer for Nutanix as a partner, you can earn up to 5 percent additional on that software sale. "
https://crn.com/slide-shows/virtualization/300100256/nutanix-channel-chief-on-new-software-rebates-attracting-dell-partners-with-xc-core-and-attacking-white-space.htm/pgno/0/3