The Tourism Advertising Program

SCPRT purchases television, print, digital and out-of-home advertising to promote South Carolina as a preferred vacation destination. Purchases for all media are made through SCPRT’s advertising agency of record, 9Rooftops, using an annual request-for-proposal process.

For more information regarding SCPRT's annual media schedule and program: 

FY 2024-2025 Leisure Media Plan

FY 2024-2025 Leisure Media Flowchart

For more information about the advertising program at SCPRT, contact Tammy Strawbridge, Advertising Manager at [email protected] or 803.734.0346.

For more information about media purchases, contact Jennifer Krueger at 9Rooftops, [email protected] or 864.567.2057.

For social media influencers, please fill out the request form here. All other interested journalist inquiries, please visit SCMediaRoom.com.


Additionally, SCPRT offers cooperative advertising programs for qualified industry partners: 

FY 2024-2025 Co-op Advertising Sales & Spec Manual

2025 Discover South Carolina Vacation Guide advertising rate card

By state law, SCPRT collects data on behalf of co-op partners regarding proof of payment and performance for auditing purposes.