The Tourism Advertising Program

SCPRT purchases television, print, digital and out-of-home advertising to promote South Carolina as a preferred vacation destination. Purchases for all media are made through SCPRT’s advertising agency of record, 9Rooftops, using an annual request-for-proposal process.

For more information regarding SCPRT's annual media schedule and program: 

FY 2025-2026 Leisure Media Plan

FY 2025-2026 Leisure Media Flowchart

For more information about the advertising program at SCPRT, contact Tammy Strawbridge, Advertising Manager at [email protected] or 770.713.9804.

For more information about media purchases, contact Ted Rooke at 9Rooftops, [email protected] or 843.837.0301.

For social media influencers, please fill out the request form here. All other interested journalist inquiries, please visit SCMediaRoom.com.


Additionally, SCPRT offers cooperative advertising programs for qualified industry partners: 

FY 2025-2026 Co-op Advertising Sales & Spec Manual

2026 Discover South Carolina Vacation Guide advertising rate card

By state law, SCPRT collects data on behalf of co-op partners regarding proof of payment and performance for auditing purposes.