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OpenX Blog
Our blog aims to simplify the complexity of our industry and offer insights into the latest trends and innovations.
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How OpenX Is Redefining Curation
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AB 1305 and How to Choose a Sustainable Adtech Partner
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Women in Tech: Creating Space to Lead, Thrive, and Succeed
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Learn how OpenX drives superior monetization for publishers & app developers and maximizes value for brands & marketers.
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A Global Pharmaceutical Brand Achieved 89% Viewability, 27% Above Their Target, While Maintaining CPM Efficiency With Supply-Side Targeted Deals From OpenX
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Popular QSR Brand Drives $5.2M in Sales by Supply-Side Targeting their Video Campaigns
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Supply-Side Targeting Drives a 30% Increase in Working Media for a Major Telco Ad Campaign
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Getting Smart on Sustainability in Adtech
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Exploring the Next Frontier of Digital Advertising eBook
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The New Normal: Marketing in 2020 and Beyond
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Cannes 2024 Takeaways: Transparency in Advertising
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Cannes 2024 Takeaways: Addressability in Advertising
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Cannes 2024 Takeaways: Responsible Media
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