Analytics & Reporting : GroupBy's Product Discovery Platform

Trusted by world leading brands

Analytics and Reporting designed for merchandisers to take action to improve the digital customer experience

Understand your customer behavior

GroupBy tags collect data at every point on your site which is then processed and aggregated into tables and dashboards to give a visual view of your website and customer behavior. Use these dashboards to see how customers are interacting with your site and what leads to higher conversions and revenue.

Identify opportunities and get actionable insights

See aggregated results with performance indicators of your customer journeys as they search and browse, allowing you to easily identify underperforming search terms, browse paths, navigation and refinements, or recommendations. Analytics suggests improvements and missed opportunities and provides the tools to implement them.

Make changes and monitor results

Implement insights and receive feedback on how those changes are performing. Monitor which rules and A/B tests are having a positive impact by tracking metrics such as click-through rate, conversion rate, revenue generated.

Measure Omnichannel Performance

View overall site performance and see how GroupBy products are performing. Connect how customers shop in-store to their customer profile and track how browse, search, and recommendations are performing against KPIs.

CASE STUDY

Creating better experiences and increasing sales by bringing the store experience online

The Enrich solution for Crate and Barrel began by expanding the product "vocabulary". The solution allows each shopper to easily build their own navigation by adding and removing product preferences to create the most relevant product selection set for them.

Features

Actionable Insights

Gain actionable insights to optimize merchandising strategies and build targeted campaigns while measuring their performance

Self-serve Dashboards

Modern BI and analytics tools enable you to easily view and share key metrics with stakeholders such as search, recommendations performance, rule-level analytics and navigation engagement

A/B Testing

Measure the performance of your merchandising campaigns/configurations through easy to set-up A/B testing

Trends and Seasonality

Identify user search and purchasing patterns to drive your merchandising strategies

GroupBy Tags

Capture user events to identify shopper habits and understand their intent

eCommerce Inventory

View catalog inventory status at a glance to inform your procurement and fulfillment strategies

Learn more about GroupBy's Product Discovery Platform

Power your eCommerce site with GroupBy's product discovery technology featuring Google-quality Search and Recommendations using state-of-the-art ML and AI models, Data Enrichment and an intuitive Merchandising platform with actionable analytics.

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