A loss leader (also leader) is a pricing strategy where a product is sold at a price below its market cost to stimulate other sales of more profitable goods or services. With this sales promotion—marketing strategy, a "leader" is used as a related term and can mean any popular article, i.e.,one sold at a normal price.
Strategy
One use of a loss leader is to draw customers into a store where they are likely to buy other goods. The vendor expects that the typical customer will purchase other items at the same time as the loss leader and that the profit made on these items will be such that an overall profit is generated for the vendor.
"Loss lead" describes the concept that an item is offered for sale at a reduced price and is intended to "lead" to the subsequent sale of other items, the sales of which will be made in greater numbers, or greater profits, or both. It is offered at a price below its minimum profit margin—not necessarily below cost. The firm tries to maintain a current analysis of its accounts for both the loss lead and the associated items, so it can monitor how well the scheme is doing, as quickly as possible, thereby never suffering an overall net loss.
Loss leader, losing sight of the shore Can't take this loss loop anymore, anymore Water - running down Water - running down Now things taste kind of bitter Two muddy shoes, far from home, far from home Water - running down Water - running down - RUNNING DOWN And as I walk back I feel the moon against my neck Loss leader, losing sight of the shore
... into the next election.Shachi Kurl, president of pollster Angus Reid, said that while a new leader might be able to stem losses, the Liberal party was still in trouble.'There is a fatigue factor.
CAACBlue co-leading Trojans own key wins over Sexton and Waverly and their lone loss came to unbeaten Muskegon in OT2 ... CAAC White co-leading J-Dubbs have suffered their lone losses to CAAC Blue co-leaders East Lansing and Okemos.
... will seek revenge for its comedy series loss to 'Hacks' at the Emmys, while drama leader 'Shōgun' (four) will attempt to snare another armful of statuettes.
Canadian Prime MinisterJustin Trudeau is stepping down as the leader of the ruling Liberal Party, following months of pressure from partymates to resign amid increasingly poor public approval ratings.
The Jaguars overcame a 27-0 deficit to defeat the Los Angeles Chargers in the wild-card round, a game that solidified Pederson’s reputation as a resilient and strategic leader.
The Tampa Bay Buccaneers clinched the NFCSouth and the Washington Commanders locked up the NFC’s No ... 6 with a loss ... Love and Watson leave Packers' loss to Bears with injuries ... Venezuelan opposition leader urges supporters to demonstrate to force.
“Kind of embarrassment,” Bosa said regarding how he felt after the loss ...It’s hard to look the guys in their faces, and as a leader on the team, and that’s the product that we kept putting out there game after game.
... under the age of 45, representing a significant loss of talent and workforce ... The loss of skilled individuals raises concerns about maintaining Israel’s position as a global leader in innovation.
The Chicago Bears intend to interview interim head coach Thomas Brown for the permanent job. Brown took over for Matt Eberflus, who was fired Nov ... And again, it's not the results that we wanted in terms of wins and losses, but the traits of a leader ... .
... govt as Mahanga Mada (price-rise burden) govt.'He launched a scathing attack on BJP govt for farmers' suicides following crop loss due to unseasonal rain. 'Leaders spend their time on self-promotion.
Duke was at an obvious disadvantage without its starting quarterback and running back, but it’s defense – which ranked among the ACC leaders in sacks and tackles for loss – was largely intact ... Still, the Kentucky loss was a hot talking point.
Jerry Jones has dropped multiple hints that McCarthy would be back, but the team owner was far from definitive about McCarthy's future after a 23-19 loss to Washington on Sunday closed out a 7-10 season.
EAST RUTHERFORD, N.J ... But the banner was upside down ... ___. AP NFL. https.//apnews.com/hub/NFL. Credit. AP. Credit. AP ... 1 ... 2. Love and Watson leave Packers' loss to Bears with injuries. 3. Venezuelan opposition leader urges supporters to demonstrate to force.
Urgent calls to department heads, private sector leaders and the federal government occurred at lightning speed to limit the loss of life in Alameda County.
Springfield News-Sun
06 Jan 2025
Springfield News-Sun
06 Jan 2025