Trademark Use & Licensing

Stanford University

Trademark Use and Licensing

Policies:

Administrative Guide 1.5.4: Use of Stanford trademarks and images
Administrative Guide 1.4.1: Use of Marks in connection with academic and business relationships with third parties
Administrative Guide 1.5.1: Use of Marks in connection with political, campaign and lobbying activities
Administrative Guide 8.2: Use of Marks in connection with events and conferences
Stanford.EDU Name Assignment Policy: Use of Marks in three-part Internet host names within the Stanford.EDU domain
Research Policy Handbook Chapter 9: Use of Marks in connection with Stanford intellectual property

Other policies and guidelines:

Name Use Guidelines: Additional guidelines for use of Stanford’s Marks by faculty, staff, students, alumni, and third parties.
Name Use FAQ: FAQ about name use policies and guidelines
Film, Photography & Video Requests: Use of Marks in connection with photographs or film
Stanford Identity Guide: Stanford University Design Guidelines and Identity Toolkit
Social Media Guidelines: Use of Marks in social media
Stanford Medicine Guidelines: Stanford Medicine Design Guidelines and Identity Toolkit

Resources:

Please contact Trademark Licensing if you have questions about (i) Stanford’s trademark licensing program, (ii) use of Stanford’s Marks on merchandise, or (iii) use of Stanford’s Marks by vendors, business partners, research, and other sponsors, industrial affiliates, foundations and other non-Stanford enterprises.

Licensees must be used to produce items featuring Stanford trademarks and/or other licensed indicia. The list of licensees that are approved for internal campus group use can be found on the Communicator Resources website. Please note that you'll need your SUNet ID to access this list.

Other questions about use of the Marks may be directed as follows:

Topic	Resource
Use of Stanford’s Marks in connection with Stanford’s educational and research activities	Trademark Licensing at [email protected] or University Communications at [email protected]
Use of Stanford’s Marks for promotional or marketing purposes in the media or in digital communications	University Communications at [email protected]
Use of Stanford’s Marks by donors	Office of Development at [email protected]
Use of Stanford Medicine and Stanford Health Care emblems and branding	[email protected]
Use of Stanford Children’s Health emblems and branding	Stanford Children’s Health at [email protected]
Registration of internet domain names	Stanford.EDU Name Assignment Policy
Trademark registrations	Office of the General Counsel at [email protected]
Misuse of Stanford’s Marks by non-Stanford entities	Office of the General Counsel at [email protected]