I wouldn’t expect this to be a spec-heavy event. Ever since the Wii, Nintendo has prioritized the full experience of its consoles over the race to the top on graphics and speed:
This shift came because of what Nintendo called its “blue ocean” strategy. The idea was that the increasing technological complexity of games was actually making them less appealing to many consumers.
Rumors abound, but Nintendo has a history of carving its own path and going a surprising route. My colleague Andrew Webster wrote this shortly after the Alarmo clock was announced:
The rapid succession of announcements and reveals from the company over the last few weeks has been surprising and indicative of its idiosyncratic nature. And while it might seem random, the weeks full of museum openings and alarm clock launches are likely part of a very calculated strategy.
No seriously, we were annoyed by that bug, too.
A bunch of you flagged that our site kept signing you out of your commenting accounts this week. Our product team got on the case and pushed out a fix a little while ago. You should now stay logged in day-to-day — let us know if you run into any other big issues.
Is the future of charging our phones a world where we just don’t charge them at all?
Swippitt envisions us dropping our phone into a box, having that box swap a new battery into our phone case, and then letting us go on our way. Allison says “the whole thing happens within seconds” — but it’s pretty expensive.
It’s the busiest time of year in the tech world, and we want to make sure you can keep up with all of it. For the rest of the month, we’re giving everyone unlimited access to all CES news and impressions from our team on the ground. Enjoy! And if you want more, we’d love if you signed up to keep reading.
