Cosmetic Items are special, optional elements in SMITE that can be bought with 
Gems and/or 
Favor that have no effect in gameplay and allow players to customize their experience with the game.
Most cosmetic items are equipped through the loadout screen, which is accessed by clicking the avatar button at the top right corner of the screen on the main lobby. Most cosmetics also give the option to set them to Random, which will cause the game to pick one out of all favorite cosmetics of that type (items not tagged as Favorite won't be selected by it).
Cosmetics can either be directly purchased from the game's store either alone or in bundles, rolled from treasure chests, or through daily bundles. The daily bundle is a randomly generate set of 3 unowned cosmetic items of any kind sold with a price range of 500 to 700 regadless of its contents that is replaced every 24 hours since the first time the player logged into the game. These bundles may contain some cosmetics from old promotions and events that can't be found anywhere else. Purchasing any of the items in a daily bundle individually will cancel the bundle.
God skins[]
God skins are Cosmetic Items that allow players to change the appearance of their gods, from a simple texture swap to a completely different look.
For more detailed information about this topic, please visit its main article: God skins
Ward skins[]
Ward skins are Cosmetic Items that allow players to change the look of the wards they place in a match.
For more detailed information about this topic, please visit its main article: Ward skins
Avatars[]
Avatars are Cosmetic Items that allow players to individualize and represent themselves to other players.
For more detailed information about this topic, please visit its main article: Avatars
Loading frames[]
Loading frames are Cosmetic Items that allow players to customize the frame that surrounds their god during in the match loading screen.
For more detailed information about this topic, please visit its main article: Loading frames
Pedestals[]
Pedestals are Cosmetic Items that allow players to customize the look of their own pedestal in the god selection screen.
For more detailed information about this topic, please visit its main article: Pedestals
Emotes[]
Emotes are Cosmetic Items that allow players to play personalized animations, from greetings and dances to exclusive special ones for each god.
Global emotes are a type of emote can be used by any god. On use, they'll display a flashy visual effect with matching sound effects over and/or around the owner.
For more detailed information about this topic, please visit its main article: Emotes
Recall skins[]
Recall skins are Cosmetic Items that allow players to customize the look of the visual effect that plays while recalling to base during a match.
For more detailed information about this topic, please visit its main article: Recall skins
HUD themes[]
HUD themes are Cosmetic Items that allow players to change the look of their in game HUD (head-up display).
For more detailed information about this topic, please visit its main article: HUD themes
Loading screen backgrounds[]
Loading screen backgrounds are Cosmetic Items that allow players to replace the black background of the loading screen with artwork.
For more detailed information about this topic, please visit its main article: Loading screen backgrounds
Jump stamps[]
Jump stamps are Cosmetic Items that cause the player to leave a stamp on the ground when they jump.
For more detailed information about this topic, please visit its main article: Jump stamps
Fountain skins[]
Fountain skins are Cosmetic Items that display special visual effects around the player while inside a fountain.
For more detailed information about this topic, please visit its main article: Fountain skins
Level-Up skins[]
Level-Up skins are Cosmetic Items that replace the level up effect with a custom animation.
For more detailed information about this topic, please visit its main article: Level-Up skins
Death marks[]
Death marks are Cosmetic Items that automatically apply a decal or spray upon killing an enemy player.
For more detailed information about this topic, please visit its main article: Death marks
Titles[]
Titles are Cosmetic Items that once equipped will display a text next to the player's name.
For more detailed information about this topic, please visit its main article: Titles
Music themes[]
Music themes are Cosmetic Items that replace the default SMITE Soundtrack with a customized one.
For more detailed information about this topic, please visit its main article: Music themes
Announcer packs[]
Announcer packs are Cosmetic Items that replace all of the default announcer's killstreak related lines with new ones.
For more detailed information about this topic, please visit its main article: Announcer packs
VGS voice packs[]
VGS voice packs replace the default VGS voicelines when playing a god. Each voice pack is bound to each god and can't be used with other ones. All voice packs cost 200 gems. These packs not only grant custom voicelines for the god, but (if available) they'll also unlock the set of VGS voicelines for any skins owned for that god in particular. Players can choose which set of voicelines they'll use in a match at the god selection screen, where they have the option to pick between "Default" (which uses the default announcer's voice), "God" (which uses the default voice set for that god) and "Skin" (which uses the voice set for the skin chosen).
Find and listen to these voice packs in each of the gods' and skins' voicelines pages: Voice Guided System
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