Mark Sense technology was developed as an automated test scoring system in the early 1930s by a teacher, Reynold B. Johnson, and it allowed data to be read from a punched card after being marked by the student with a special pencil that contained electrically conductive graphite. Johnson went on to work for IBM who bought the rights to Mark Sense, or electrographic technology, and released the IBM 805 Test Scoring Machine in 1937.
Mark Sense card were also used for purposes such as medical questionnaires, opinion polls, meter readings and class scheduling.
In some instances, the Mark Sense card was read by a machine (such as the IBM Reproducing Punch, first introduced in 1949) and then punched according to where the marks were, for subsequent use in a standard punched card reader.
The technology was widely used in from the 1940s to 1960s, but was superseded by optical mark recognition technology in the 1960s (also sometime wrongly called ‘mark sense’) that could simply read the marks optically.
IBM withdrew its last Reproducing Punch, the 514, in 1978.