A research study from the Ad Council Research Institute provides messaging insights for school leaders and educators to communicate with parents of chronically absent students and increase class attendance. WASHINGTON, Sept. 10, 2024 /PRNewswire/ -- Since the COVID-19 pandemic, one out of every four students—or even... read full story

"Back to the Classroom: How to Overcome Chronic Absenteeism and Encourage Parents to Send Kids to School Consistently."

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