For a century, a successful company sold quality drill bits. Then the “bit” market diminished. Steve Bostrom When an innovative leader took over, he strategized: “There is no market for bits; our market is holes. Drill bits were needed only as long as bits were the best way to... read full story
"There is no market for bits; our market is holes. Drill bits were needed only as long as bits were the best way to make holes."