Photo: WN / James

Consumers today face a barrage of eco-friendly messaging from the corporate world as it hopes to cash in on increasing concern for the environment. At the same time, an absence of common rules for companies making voluntary green claims has left the door open to greenwashing, making it increasingly difficult to gauge the fact... read full story

"common criteria against greenwashing and misleading environmental claims."

Photo: Bamboo tree and ricefield agricultural lands, Wednesday,December,13,2008

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