George Lois, left, with magazine publisher John Veronis in New York, 1975. Photo: Eddie Hausner/The New York Times Everyone talks about the Esquire covers, but they were, financially at least, a rounding error for him. In 1962, George Lois was the fast-talking, egomaniacal, foul-mouthed, proudly and... read full story
"the happier was Hayes."