“Make the logo bi… exactly the same size.”
You know when a new boss takes over a company and the first thing they do is declare an immediate rebranding? It turns out that the monarchy has been doing that for generations.
A delightful ode to a once-divisive design.
How do we tell our visitors our sites work offline? How do we tell our visitors that they don’t need an app because it’s no more capable than the URL they’re on right now?
Remy expands on his call for ideas on branding websites that work offline with a universal symbol, along the lines of what we had with RSS.
What I’d personally like to see as an outcome: some simple iconography that I can use on my own site and other projects that can offer ambient badging to reassure my visitor that the URL they’re visiting will work offline.
This is an interesting push by Remy to try to figure out a way we can collectively indicate to users that a site works offline.
Well, seeing as browsers have completely dropped the ball on any kind of ambient badging, it’s fair enough that we take matters into our own hands.
The return of NASA’s iconic “worm” logo (for some missions).
What a wonderfully in-depth and clear tutorial from Cassie on how she created the animation for her nifty SVG logo!
Also: Cassie is on the indie web now, writing on her own website—yay!
A font made of corporate logos.
I’m impressed by Mozilla’s commitment to designing in the open—one of the hardest parts of any kind of brand work is getting agreement, and this process must make that even more difficult.
I have to say, I quite like both options on display here.
I think Khoi might be on to something here …but I also think this change in priorities is no bad thing:
Consider the macro trend of these brands all visually converging alongside the industry’s current mania for design systems. That juxtaposition suggests that we’re far more interested in implementing ideas than we are in ideas themselves.
These are lovely little SVGs of website logos that are yours for the taking. And if you want to contribute an icon to the collection, go for it …as long as it’s less than 1024 bytes (most of these are waaay less).
Amber has been investigating which image formats make sense for which situations.
Choosing image format is only one step towards optimising images on the web. There are many, many other steps to consider, and so, so much to learn!
Smörgåsbord Studio created a design system for the Welsh government, including the typeface Cymru Wales Sans from Colophon.
The accompanying video lists the design principles:
- Elevate our status
- Surprise & inspire
- Change perceptions
- Do good things
- Be unmistakably Wales
After Clearleft’s recent rebranding, I’m really interested in Happy Cog’s redesign process:
In the near future we’ll be rolling out a new website, followed by a rebrand of Cognition, our blog. As the identity is tested against applications, much of what’s here may change. Nothing is set in stone.
Mozilla’s audacious rebranding in the open that I linked to a while back has come to fruition.
I like it. But even if I didn’t, congratulations to everyone involved in getting agreement across an organisation of this size—never an easy task.
Jamie Zawinski tells the story of how John Carpenter’s They Live led to Shepard Fairey’s Obey Giant which led to Mozilla’s logo.
So that was the time that I somehow convinced a multi-billion dollar corporation to give away the source code to their flagship product and re-brand it using propaganda art by the world’s most notorious graffiti artist.
When I designed the Science Hack Day logo, I never expected to one day see it recreated with florescent E. coli.
Michael Bierut on that logo …and graphic design in general.
Graphic designers, whether we admit it or not, are trained for the short term. Most of the things we design have to discharge their function immediately, whether it’s a design for a book or a poster, a website or an infographic, a sign system, or a business card. In school critiques, architecture and industrial design students produce models. Graphic designers produce finished prototypes. As a result, the idea that we create things that are unfinished, that can only accrue value over time, is foreign to us. It’s so easy for us to visualize the future, and so hard to admit that we really can’t. That’s what we face every time we unveil a new logo.
Quadrants created by two crossed lines in an X formation. Hardcore.
A five year old provides a few remarks on some popular logos. Cute!
Fictional logos.