The table below lists the core features that are available for each channel and profile type.\n\n

\n
\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n
Supported channels\n
Channel\n Automatic Publishing\n Notification Publishing
(Reminders to post)\n 		Basic Analytics\n Advanced Analytics\n Engagement\n \n \n
Bluesky profiles\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
Facebook pages\n \n Included\n \n \n Not included\n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n
Facebook groups\n Not included\n \n Included\n \n \n Not included\n Not included\n Not included\n \n
Google My Business profiles\n \n Included\n \n \n Not included\n Not included\n Not included\n Not included\n \n
Instagram business accounts\n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n
Instagram creator accounts\n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n \n
Instagram personal profiles\n Not included\n \n Included\n \n \n Not included\n Not included\n Not included\n \n
LinkedIn pages\n \n Included\n \n \n Not included\n \n Included\n \n \n \n Included\n \n \n Not included\n \n
LinkedIn profiles\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
Mastodon profiles\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
Pinterest boards\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
Start Page\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
Threads profiles\n \n Included\n \n \n Not included\n \n Included\n \n \n Not included\n Not included\n \n
TikTok business profiles\n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n Not included\n Not included\n \n
YouTube (Shorts)\n \n Included\n \n \n \n Included\n \n \n \n Included\n \n \n Not included\n Not included\n \n
X / Twitter free profiles\n \n Included\n \n \n Not included\n Not included\n \n Included\n \n \n Not included\n \n
X / Twitter premium profiles\n \n Included\n \n \n Not included\n \n Included\n \n \n \n Included\n \n \n Not included\n \n \n \n \n \n "}},{"@type":"Question","name":"What are the billing options for Buffer’s paid plans?","acceptedAnswer":{"@type":"Answer","text":"

You can choose to pay for your plan on a monthly or annual basis. By selecting annual billing, you’ll receive a 20% discount. You can switch between monthly and annual billing at any time. If you switch billing frequencies, any necessary prorations or refunds will be automatically applied."}},{"@type":"Question","name":"What payment methods does Buffer accept?","acceptedAnswer":{"@type":"Answer","text":"

We accept credit and debit card payments from Visa, Mastercard, American Express, JCB, Discover, and Diners Club. Unfortunately, we cannot accept PayPal, checks, or bank transfers at this time. Learn more about our accepted payment methods."}},{"@type":"Question","name":"Does Buffer have a free trial?","acceptedAnswer":{"@type":"Answer","text":"

Yes, we offer a 14-day free trial for our Essentials and Team plans. During the trial, you can upgrade to a paid plan or switch to our Free plan at any time. You can also start using Buffer for free right away by signing up for our Free plan without needing a trial period."}},{"@type":"Question","name":"What happens at the end of the 14-day trial?","acceptedAnswer":{"@type":"Answer","text":"\n

If you decide to continue with a subscription after your trial, simply enter your payment details under the \"Billing Method\" section in your account settings. If you don’t wish to upgrade and haven’t entered your payment details, your account will automatically be downgraded to the Free plan.\n\n

Any scheduled posts will still be published after the trial ends, provided the connected social channels are not locked. Channels will be locked if you exceed the three-channel limit for the Free plan.\n "}},{"@type":"Question","name":"Can I keep my three free channels if I upgrade from Buffer’s Free plan to a paid plan?","acceptedAnswer":{"@type":"Answer","text":"

If you decide to upgrade to a paid plan, you will pay for each channel — including any channels you had while on the Free plan. This is because paid plans offer unlimited usage and advanced features for all channels you’ve connected to Buffer."}},{"@type":"Question","name":"What is the scheduled post limit for each plan?","acceptedAnswer":{"@type":"Answer","text":"\n

The Free plan allows 10 scheduled posts per channel. Once a post is published, the slot becomes available again, up to the 10-post maximum per channel.\n\n

For the Essentials and Team plans, you have unlimited scheduled posts per channel. Unlimited scheduling is subject to our fair use policy, which caps usage to 2000 posts per channel. We describe this as “unlimited” because no one has ever exceeded this cap.\n "}},{"@type":"Question","name":"Does Buffer offer a discount to non-profit organizations and charities?","acceptedAnswer":{"@type":"Answer","text":"

Yes, Buffer proudly offers a 50% discount on paid plans for nonprofit and charity organizations. Learn more about our nonprofit discount."}},{"@type":"Question","name":"Does Buffer charge Value-Added Tax (VAT) to customers?","acceptedAnswer":{"@type":"Answer","text":"

Buffer applies the local standard Value-Added Tax (VAT) rate for B2C customer located in the United Kingdom. B2B customers may be eligible for VAT exclusion through reverse charge. You can enter your VAT number to have VAT excluded from your invoice. Learn more about taxes and VAT."}},{"@type":"Question","name":"When were the prices of Buffer’s plans last updated?","acceptedAnswer":{"@type":"Answer","text":"

Our pricing was last updated in August 2021. Learn more about what goes into Buffer’s pricing."}}]}Pricing | Buffer

Log inGet started now

Pricing

Flexible pricing for everyone

Select how many channels you want to connect

Billing

Select your preferred billing schedule

Free

Freeforever

Connect up to 3 channels

Let’s go

What’s included

  • 10 scheduled posts per channel - refill anytime

  • 100 ideas

  • 1 user account

  • AI Assistant

  • Basic analytics

  • World-class customer support

EssentialsRecommended

$5/month

$60 USD billed yearly (save 2 months)

Start 14-day free trial

What’s included

  • Unlimited scheduled posts per channel

  • Unlimited ideas

  • 1 user account

  • AI Assistant

  • Advanced analytics

  • Engagement inbox

  • Hashtag manager

  • First comment scheduling

  • World-class customer support

Team

$10/month

$120 USD billed yearly (save 2 months)

Start 14-day free trial

What’s included

  • Unlimited scheduled posts per channel

  • Unlimited ideas

  • Unlimited user accounts

  • AI Assistant

  • Advanced analytics

  • Engagement inbox

  • Hashtag manager

  • First comment scheduling

  • Access levels

  • Content approval workflows

  • World-class customer support

Need more than 10 channels for your team?

Get in touch for a discount
Compare plans

Your favorite channels are available on all plans

With Buffer I’m able to save approximately 4-5 hours every week, granting me the freedom to dedicate more of my valuable hours to other important tasks and projects.
CherRaye Glenn-FlowersBrownce

Content creation

Ideas

100 ideas
Unlimited
Unlimited

Tags

3 tags
Unlimited
Unlimited

Drafts

Unlimited
Unlimited
Unlimited

AI Assistant

Board view

Browser extension

Publishing

Scheduled posts per channel

10
Unlimited
Unlimited

Threaded posts

1
Unlimited
Unlimited

Queue

Visual content calendar

Reminder notifications

Start Page

Duplicate posts

Link shortening

First comment scheduling

Hashtag manager

Custom video covers

Analytics

Basic analytics

30-day history
Unlimited
Unlimited

Performance overview

Custom analytics

Best time to post

Audience demographics

Reports

Custom UTM parameters

Branded reports

Engagement

Reply to comments

Highlight important comments

Hotkeys

Collaboration

Included users

1
1
Unlimited

Two-factor authentication

Notes

Approval workflows

Custom access and permissions

Integrations

Canva

Unsplash

Dropbox

Google Drive and Photos

One Drive

Zapier

IFTTT

WordPress

Feedly

Pocket

Bitly

Support

Self-service knowledge base

Email support

FeaturecomparisonFreeLet’s goEssentialsRecommendedStart 14-day free trialTeamStart 14-day free trial
Content creation
IdeasCapture and store content ideas whenever they come to you.100 ideasUnlimitedUnlimited
TagsSave and reuse hashtags easily.3 tagsUnlimitedUnlimited
DraftsCapture and store content ideas whenever they come to you.UnlimitedUnlimitedUnlimited
AI AssistantRefine and repurpose your content using AI. Unlimited credits.
Board viewOrganize your ideas into kanban-style columns.
Browser extensionOpen Buffer on any web page and add content directly to your queue.
Publishing
Scheduled posts per channelThe number of scheduled posts per channel at one time. Learn more.10UnlimitedUnlimited
Threaded postsPublish threads to X, Bluesky, Threads, and Mastodon.1UnlimitedUnlimited
QueueCreate a queue of posts that you can re-arrange or shuffle.
Visual content calendarVisualize your content schedule across weeks or months.
Reminder notificationsGet a mobile notification when it’s time to post so that you can finish the post natively. Available for Instagram, TikTok, and YouTube.
Start PageA landing page with links to your content. A Start Page counts as a channel towards your plan.
Duplicate postsClone your posts and reuse them.
Link shorteningAutomatically shorten the links you share.
First comment schedulingSchedule a first comment with your Instagram or LinkedIn posts.
Hashtag managerSave and reuse hashtags.
Custom video coversChoose a frame from your video. Available for Facebook, Instagram, and TikTok.
Analytics
Basic analyticsBasic engagement data on individual posts.30-day historyUnlimitedUnlimited
Performance overviewAn overview of key metrics including engagements and impressions.
Custom analyticsCustomize your analytics by tagging content.
Best time to postGet suggestions for what, when, and how often to post based on your data.
Audience demographicsAge, gender, and location insights.
ReportsBeautiful reports that you can export as a spreadsheet, PDF, or as images.
Custom UTM parametersSet UTM parameter values within Buffer to organize your traffic data.
Branded reportsAdd your logo and generate a cover page.
Engagement
Reply to commentsReply to comments on your Facebook and Instagram posts.
Highlight important commentsImmediately identify comments with questions or negative sentiment.
HotkeysKeyboard hotkeys and smart emojis help you quickly interact.
Collaboration
Included usersThe number of users who can access and contribute content to your Buffer account.11Unlimited
Two-factor authenticationTwo-factor authentication codes can be generated via SMS or Google Authenticator (available on iOS and Android).
NotesAdd internal comments to your content.
Approval workflowsManage who can draft and approve posts across your team.
Custom access and permissionsManage which channels each team member is invited to use.
Integrations
CanvaImport content directly from Canva.
UnsplashSearch and attach images from Unsplash.
DropboxImport files directly from Dropbox.
Google Drive and PhotosImport files directly from Google Drive and Photos.
One DriveImport files directly from One Drive.
ZapierAutomate your workflows and connect Buffer to hundreds of other apps.
IFTTTAutomate your workflows and connect Buffer to hundreds of other apps.
WordPressAdd Wordpress content to your queue using a WP plugin.
FeedlyShare content from your Feedly feed.
PocketShare content from your Pocket account.
BitlyAdd custom shortlinks to your posts.
Support
Self-service knowledge baseAccess to our comprehensive Help Centre, where you’ll find how-to guides, most popular questions, and video tutorials.
Email supportFast and helpful support via email — a whole team of people cheering for you.

FAQs

What features are supported for each specific channel?

The table below lists the core features that are available for each channel and profile type.

Channel Automatic Publishing Notification Publishing
(Reminders to post)		 Basic Analytics Advanced Analytics Engagement
Bluesky profiles
Facebook pages
Facebook groups
Google My Business profiles
Instagram business accounts
Instagram creator accounts
Instagram personal profiles
LinkedIn pages
LinkedIn profiles
Mastodon profiles
Pinterest boards
Start Page
Threads profiles
TikTok business profiles
YouTube (Shorts)
X / Twitter free profiles
X / Twitter premium profiles

What are the billing options for Buffer’s paid plans?

You can choose to pay for your plan on a monthly or annual basis. By selecting annual billing, you’ll receive a 20% discount. You can switch between monthly and annual billing at any time. If you switch billing frequencies, any necessary prorations or refunds will be automatically applied.

What payment methods does Buffer accept?

We accept credit and debit card payments from Visa, Mastercard, American Express, JCB, Discover, and Diners Club. Unfortunately, we cannot accept PayPal, checks, or bank transfers at this time. Learn more about our accepted payment methods.

Does Buffer have a free trial?

Yes, we offer a 14-day free trial for our Essentials and Team plans. During the trial, you can upgrade to a paid plan or switch to our Free plan at any time. You can also start using Buffer for free right away by signing up for our Free plan without needing a trial period.

What happens at the end of the 14-day trial?

If you decide to continue with a subscription after your trial, simply enter your payment details under the "Billing Method" section in your account settings. If you don’t wish to upgrade and haven’t entered your payment details, your account will automatically be downgraded to the Free plan.

Any scheduled posts will still be published after the trial ends, provided the connected social channels are not locked. Channels will be locked if you exceed the three-channel limit for the Free plan.

Can I keep my three free channels if I upgrade from Buffer’s Free plan to a paid plan?

If you decide to upgrade to a paid plan, you will pay for each channel — including any channels you had while on the Free plan. This is because paid plans offer unlimited usage and advanced features for all channels you’ve connected to Buffer.

What is the scheduled post limit for each plan?

The Free plan allows 10 scheduled posts per channel. Once a post is published, the slot becomes available again, up to the 10-post maximum per channel.

For the Essentials and Team plans, you have unlimited scheduled posts per channel. Unlimited scheduling is subject to our fair use policy, which caps usage to 2000 posts per channel. We describe this as “unlimited” because no one has ever exceeded this cap.

Does Buffer offer a discount to non-profit organizations and charities?

Yes, Buffer proudly offers a 50% discount on paid plans for nonprofit and charity organizations. Learn more about our nonprofit discount.

Does Buffer charge Value-Added Tax (VAT) to customers?

Buffer applies the local standard Value-Added Tax (VAT) rate for B2C customer located in the United Kingdom. B2B customers may be eligible for VAT exclusion through reverse charge. You can enter your VAT number to have VAT excluded from your invoice. Learn more about taxes and VAT.

When were the prices of Buffer’s plans last updated?

Our pricing was last updated in August 2021. Learn more about what goes into Buffer’s pricing.