To hell with the business case

I agree with everything that Matt says here. Evangelising accessibility by extolling the business benefits might be a good strategy for dealing with psychopaths, but it’s a lousy way to convince most humans.

The moment you frame the case for any kind of inclusion or equity around the money an organization stands to gain (or save), you have already lost. What you have done is turn a moral case, one where you have the high ground, into an economic one, where, unless you have an MBA in your pocket, you are hopelessly out of your depth.

If you win a business-case argument, the users you wanted to benefit are no longer your north star. It’s money.

To hell with the business case

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Responses

Jason Garber

…tbh there’s plenty worse I could say about working at that place, but this particular quote reminded me of some of the dumbest arguments I’ve been on the losing side of.

Related links

Drupal’s commitment to accessibility | Dries Buytaert

Shots fired!

I’ve come to believe that accessibility is not something you do for a small group of people. Accessibility is about promoting inclusion. When the product you use daily is accessible, it means that we all get to work with a greater number and a greater variety of colleagues. Accessibility benefits everyone.

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Be Kind, Design – Nat Dudley – Medium

The transcript of Nat’s superb Webstock talk.

We need to start thinking about inclusivity the same way as we think about mobile design. We realised with mobile, that we have to put that experience at the centre of what we do, otherwise it won’t be successful and we’ll fail mobile users. We realised we have to design mobile-first.

The same is true for inclusivity. Instead of it being an afterthought if it’s thought about at all, it needs to be our first thought. It needs to be central to our strategy, embedded in how we analyse and solve the problems we encounter. Designing inclusive-first is the only way we’ll manage to serve and protect all of the people who use what we build.

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Building Web Apps for Everyone - O’Reilly Media

Here’s a fantastic and free little book by Adam Scott. It’s nice and short, covering progressive enhancement, universal JavaScript, accessibility, and inclusive forms.

Download it now and watch this space for more titles around building inclusive web apps, collaboration, and maintaining privacy and security.

Did I mention that it’s free?

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