Goodbye Google Analytics, Hello Fathom - daverupert.com

Dave stops feeding his site’s visitors data to Google. I wish more people (and companies) would join him.

There’s also an empowering #indieweb feeling about owning your analytics too. I pay for the server my analytics collector runs on. It’s on my own subdomain. It’s mine.

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A quick look at privacy-focused analytics for small sites

A round-up of alternatives to Google Analytics.

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Simple Analytics - Simple, clean, and privacy-friendly analytics

Another nice alternative to Google Analytics with a focus on privacy.

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Phantom Analyzer

A simple, real-time website scanner to see what invisible creepers are lurking in the shadows and collecting information about you.

Looks good for adactio.com, thesession.org, and huffduffer.com …but clearleft.com is letting the side down.

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Private by Default

Feedbin has removed third-party iframes and JavaScript (oEmbed provides a nice alternative), as well as stripping out Google Analytics, and even web fonts that aren’t self-hosted. This is excellent!

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The Blog That Disappeared - The New York Times

Fortunately there’s a back-up on the Internet Archive, but this tale of Google’s overnight destruction of fourteen years of writing is truly infuriating.

When we use their services, we trust that companies like Google will preserve some of the most personal things we have to share. They trust that we will not read the fine print.

When you pitch your tent in someone else’s walled garden, they can tear down your home whenever they want.

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Alternative analytics

Google Analytics is not the only option.

Tracking

It’s time to have the conversation. You’re old enough to know where stats come from.