Journal

3211 sparkline

Wednesday, January 14th, 2026

Switch

Update: Never mind! It turns that Google’s issue is with unreachable robots.txt files, not absent robots.txt files. They really need to improve their messaging. Stand down everyone.

A bit has been flipped on Google Search.

Previously, the Googlebot would index any web page it came across, unless a robots.txt file said otherwise.

Now, a robots.txt file is required in order for the Googlebot to index a website.

This puzzles me. Until now, Google was all about “organising the world’s information and making it accessible.” This switch-up will limit “the world’s information” to “the information on websites that have a robots.txt file.”

They’re free to do this. Despite what some people think, Google isn’t a utility. It’s a business. Other search engines are available, with different business models. Kagi. Duck Duck Go. Google != the World Wide Web.

I am curious about this latest move with Google Search though. I’d love to know if it only applies to Google’s search bot. Google has other bots out crawling the web: Adsbot-Google, Google-Extended, Googlebot-Image, GoogleOther, Mediapartners-Google. I’m probably missing a few.

If the new default only applies to the searchbot and doesn’t include say, the crawler that’s fracking the web in order train Google’s large language model, then this is how things work now:

  • Your website won’t appear in search results unless you explicitly opt in.
  • Your website will be used as training data unless you explicitly opt out.

It would be good to get some clarity on this. Alas, the Google Search team are notoriously tight-lipped so I’m not holding my breath.

Tuesday, January 13th, 2026

RAMO

Stop me if this sounds familiar to you…

There’s a conference you heard about it. It sounded really good but you never got ’round to getting a ticket. You were too busy thinking about work stuff. It was just one of those things that remained in the idle thought stage.

Then the day of the conference rolls around. You’re sitting in front of your computer seeing the social media posts from people at the event who are having a ball. The talks sound really good and you wish you could be there. You wonder why you never got ’round to getting that ticket.

Maybe you’ve experienced that when FFconf is happening and people like me are in the audience posting about some revelatory insight we’ve just received. Or maybe you see the blog posts and pictures from an event like dConstruct and you realise that you missed your chance to experience something special.

I’ve certainly experienced it when I’m not in Düsseldorf or Berlin for Beyond Tellerrand and all my friends are posting about how excellent it is.

It’s kind of like FOMO but instead of fear of missing out, it’s more like regret at missing out: RAMO.

I’m giving you advance warning. If you have anything at all to do with front-end development and you don’t come to Web Day Out, you are definitely going to experience RAMO.

Seriously, it is shaping up to be something very special indeed. Check out the schedule to see what I mean:

Tickets are just £225+VAT. Now is the time to get yours. It’s the second week of the new year. You’ve settled back into work. Now in the depths of Winter, you need something to look forward to, something that’s going to get you excited about making websites. That’s Web Day Out.

And if you need to convince your boss, I’ve got you covered.

Monday, January 12th, 2026

3 + 4

Toward the end of 2021, I wrote about working a four-day week. It really suited me. So much so that I’ve gone one further. For the past year or so I’ve been working a three-day week.

I work on Tuesday, Wednesday, and Thursday. From Friday to Monday, my days are my own.

This really changes the dynamic of the week. It no longer feels like an extended weekend. What I mean is that usually we think about the working week as the default and the weekend as the exception. That’s been flipped on its head for me. The three days I spend working feel like the exception.

Once again, this decision meant earning less money. But I’ve decided that I value time more than money. I know that’s a privileged position to be in. Many people have to expend all their time in order to make just enough money.

I’ve made some choices along the way that certainly help. I don’t have children. I don’t have a car. I live in a modest flat and I’ve paid off the mortgage. I live in a country where healthcare is free.

So I don’t have too many expenses. My biggest expenses are travel-related; getting to the States to see family, or travelling to Irish music festivals wherever they may be.

But still, working a three-day week means I can make enough to cover my expenses and still put some money aside for the future.

Now, this wouldn’t work for everyone. My work tends to be the kind that doesn’t require much direct collaboration (which is also why I mostly work from home). I imagine it could get frustrating being on a team of people working different numbers of days.

I’m also really lucky to have the choice to do this. I know that many workplaces wouldn’t allow this kind of lifestyle. Clearleft is different.

In my last conference talk, I touched on this:

I think you could you could divide management into two categories like you can do with programming languages. There is a very imperative school of management where it’s all about measurements, it’s all about those performance reports, it’s all about metrics, time tracking. Maybe they install software on your machine to track how long you’ve been working. It’s all about measuring those outputs.

That’s one approach to management. Then there’s a more declarative approach, where you just care about the work getting done and you don’t care how people do it. So if they want to work from home, let them work from home. If they want to work strange hours, let them work strange hours. What do you care as long as the work gets done? This is more about giving people autonomy and trust.

I’m very happy that Clearleft takes the declarative approach.

And I can reiterate what I said when I stopped working on Fridays:

I haven’t experienced any reduction in productivity. Quite the opposite. There may be a corollary to Parkinson’s Law: work contracts to fill the time available.

Now that I don’t work on Mondays, bank holiday weekends don’t mean much to me anymore. Or to put it another way, every weekend is like a bank holiday weekend. If I want to travel somewhere on a Friday and come back on a Monday, I don’t need to book any time off. That’s really nice.

I’ve got four days in a row to do with as I wish. I had to fight the urge to immediately launch into some new project or side-hustle to fill the time. I’m savouring it instead.

I’ve got time to take care of The Session. I’ve got time to read. I’ve got time to cook. I’ve got time to spend learning Irish. Mostly I’ve got time to just be.

Sunday, January 4th, 2026

2025

Here’s the new year, same as the old year. Well, not the same, but pretty similar.

At the end of 2024, I wrote:

It was a year dominated by Ukraine and Gaza. Utterly horrific and unnecessary death courtesy of Putin and Netanyahu

See what I mean?

2025 added an extra dose of American carnage with Trump’s psychotic combination of cruelty and incompetence directed at the very foundations of the country. I’ve got to be honest, I’m tired of the USA living rent-free in my head so I’ve issued an eviction notice. It’s not that I don’t have sympathy and empathy for what’s happening there, but a majority of the country voted for this …again. Like a dog voting to have its nose rubbed in its own shit. Maybe this time the lesson will stick.

Anyway, leaving world events aside (yes, please!), I also said this at the end of last year:

For me personally, 2024 was just fine. I was relatively healthy all year. The people I love were relatively healthy too. I don’t take that for granted.

Again, same. No major health issues in 2025. My loved ones are well. My gratitude grows.

I’ve already written about how much music I played in 2025. I’m hoping to continue that trajectory in 2026 with lots of sessions. We’re four days into the year and I’ve already had two excellent sessions. There are another three lined up this week.

One of the highlights of 2025 was my trip with Jessica to Donegal. Learning Irish by day, playing in sessions by night, all while surrounded by gorgeous scenery. I’ve already got a return trip planned for 2026. I’m also planning to be back in Belfast for the annual tradfest.

Other 2025 highlights include:

Most of my travel in 2025 was either for music or family.

I made three trips to the States to see the in-laws: California, Florida, and most recently, Arizona. I can’t say I feel very comfortable going to the States right now, especially to Florida, where people openly display their intolerance on their T-shirts, and Arizona where they openly display their guns.

I went back to my hometown of Cobh a few times during the year to visit my mother.

Aside from those family trips, I went to Belfast, Donegal, Galway, and Clare in Ireland, Cáceres in Spain, Namur in Belgium, and Amsterdam. Only that last one was work-related. I always make sure to get to CSS Day.

Meanwhile here on my website, I posted 695 times in 2025. That includes 345 notes, 262 links, and 86 blog posts. Here are some I’m quite fond of:

All in all, 2025 was a grand year for me. It wasn’t all that different from the year before. I’m at an age where the years aren’t all that differentiated from one another. I’m okay with that because I’m also at an age where I know what brings me joy and satisfaction, and I can focus on those things.

So here’s to 2026, which I hope I will spend doing more of what I did in 2025: playing music, speaking Irish, eating good food, hanging out with friends, reading good books, travelling to interesting places, and staying relatively healthy.

I’m sitting playing my lovely red mandolin and smiling at the camera. Mé seanding on the street pointing over my shoulder at a red brick building behind me. A selfie in an auditorium with big screens displaying the Clearleft logo. Myself and Jessica dressed in black with our instruments in our backs taking a selfie in a bus shelter. A selfie with Jessica with green grass and a sandy beach in the background under a blue sky with a few clouds. A selfie of me wearing a blue shirt and blue hoodie on a sandy beach next to the ocean under a sky that is half clear and half cloudy.

Sunday, December 28th, 2025

Music in 2025

I really like it when people post their end-of-year music round-up. Colly, Jon, and Naz have all posted about music they listened to in 2025.

I recognise almost none of the albums that they’ve listed. That’s because my musical brain has been almost entirely conquered by Irish traditional music.

2025 was a year filled with music for me. Mostly it was music that I was playing. I think I might’ve spent more time playing music than listening to music this year. I like that ratio.

Brighton has a healthy session scene. Most weeks I get to play in more than one. Even better, I had some great tunes outside of the pub environment, calling around to people’s houses or having them over for a nice cup of tea with some jigs’n’reels.

Most of my travel in 2025 was music-based. The Willie Clancy Summer School in County Clare. Belfast Trad Fest in Northern Ireland. The Cáceres fleadh in Spain. The inaugural Namur Irish Music Festival in Belgium.

There’s nothing better than being in a good session, and I enjoyed some great ones this year. I think my mandolin-playing has benefited from it too.

I also got hold of some albums released in 2025…

The second Copley Street album is, unsurprisingly, excellent.

The second volume of Mná na bPíob is, also unsurprisingly, also excellent.

But I think my favourite album of 2025 is Òran na hEala by Maurice Bradley. Terrific tunes, superb piping, and equally superb fiddle playing.

I’ve been in a session two with Maurice Bradley during previous tradfests in Belfast. I was looking forward to seeing him there again this year to tell him how much I like the album. Alas, he passed away shortly after the album was released. Ar dheis Dé go raibh a anam. A great loss to Irish music.

Oh, I did get one album released in 2025 that isn’t traditional Irish music, and it’s really, really good:

Deep Black Water by Salter Cane.

Okay, that’s cheating because I’m in the band, but honestly, I think the album is genuinely excellent. Every track is a banger, in my somewhat-biased opinion. Have a listen for yourself and see what you think.

My wish for 2026 is that I’ll have plenty of opportunities to play those songs live. In between all the sessions.

Saturday, December 27th, 2025

Books I read in 2025

I read 28 books in 2025. Looking back over that list, there are a few recurring themes…

I read less of the Greek mythology retellings than last year but I seem to have developed a taste for medieval stories like Matrix, Nobber, and Haven.

I finally got ‘round to reading some classics of post-apocalypse fiction like Earth Abides and I Am Legend.

I read lots of short story collections: Salt Slow, Bloodchild And Other Stories, The Bloody Chamber And Other Stories, Folk, and The End of the World is a Cul de Sac. There’s quite a dollop of horror in some of those.

I’m clearly hankering for the homeland because I read a lot of books set in Ireland: The Country Girls, Haven, Prophet Song, The End of the World is a Cul de Sac, and Nobber.

And there’s the usual smattering of sci-fi from the likes of Nnedi Okorafor, Adrian Tchaikovsky, Arkady Martine, Becky Chambers, and Emily St. John Mandel.

Here’s what I thought of these 28 books, without any star ratings

Earth Abides by George R. Stewart

I started this one in 2024 and finished it in the first few weeks of 2025. It’s a classic piece of post-apocalypse fiction from 1949. It’s vivid and rich in detail, but there are some odd ideas that flirt with eugenics. There’s a really strange passage where the narrator skirts around describing the skin colour of his new-found love interest. I get the feeling that this was very transgressive at the time, but it’s just a bit weird now.

The Last Song Of Penelope by Claire North

The final book in Claire North’s Songs Of Penelope trilogy is the one that intersects the most with The Odyssey. There’s a looming sense of impending tragedy because of that; we’ve spent the last two books getting to know the handmaids of Ithica and now here comes Odysseus to fuck things up. I enjoyed the whole trilogy immensely.

Short Stories In Irish by Olly Richards

This is a great way to get used to reading in Irish. The stories start very simple and get slightly more complex as throughout the book. None of the stories are going to win any prizes for storytelling, but that’s not the point. If you’re learning Irish, I think this book is a great tool to augment your lessons.

Sea Of Tranquility by Emily St. John Mandel

Nothing will ever top the brilliance of Station Eleven but I still enjoyed this time-travel tale set in the interconnected Emily St. John Mandel cinematic universe.

The Heart In Winter by Kevin Barry

A very Irish western. The language is never dull and the characters are almost mythological in personality.

Matrix by Lauren Groff

One woman’s life in a medieval convent. What’s really engrossing is not just the changes to the protaganist over her lifetime but the changes she makes to the community.

Hera by Jennifer Saint

I didn’t enjoy this quite as much as Jennifer Saint’s previous books. Maybe that’s because this is set almost entirely in the milieu of gods rather than mortals.

A Psalm For The Wild-Built by Becky Chambers

A short book about a tea-making monk meeting a long-lost robot and going on a road trip together. It’s all quite lovely.

Bloodchild And Other Stories by Octavia Butler

A superb collection of short stories. Bloodchild itself is a classic, but every one of the stories in this collection is top notch. Some genuinely shudder-inducing moments.

Salt Slow by Julia Armfield

Staying with short story collections, this one is all killer, no filler. Julia Armfield knows how to grab you with a perfect opening line. Any one of these stories could be the basis for a whole novel. Or a David Cronenberg film.

The Voyage Home by Pat Barker

The third book in Pat Barker’s retelling of the aftermath of the Trojan war is just as gritty as the first two, but this one has more overt supernatural elements. A grimly satisfying conclusion.

Folk by Zoe Gilbert

A collection of loosely-connected short stories dripping with English supernatural folk horror. The world-building is impressive and the cumulative effect really gets under your skin.

Death of the Author by Nnedi Okorafor

The description of the Nigerian diaspora in America is the strongest part of this book. But I found it hard to get very involved with the main character’s narrative.

Bear Head by Adrian Tchaikovsky

The sequel to Dogs Of War and just as good. On the one hand, it’s a rip-roaring action story. On the other hand, it’s a genuinely thought-provoking examination of free will.

A History Of Ireland in 100 Words by Sharon Arbuthnot, Máire Ní Mhaonaigh, and Gregory Toner

Every attendee at Oideas Gael in Glencolmcille received a free copy of this book. I kept it on the coffee table and dipped into it every now and then over the course of the year. There are plenty of fascinating tidbits in here about old Irish.

Haven by Emma Donoghue

Medieval monks travel to the most inhospitable rock off the coast of Kerry and start building the beehive huts you can still see on Skellig Michael today. Strong on atmosphere but quite light on plot.

Doggerland by Ben Smith

Fairly dripping with damp atmosphere, this book has three characters off the coast of a near-future Britain. The world-building is vivid and bleak. Like The Sunken Land Begins to Rise Again by M. John Harrison, it’s got a brexity vibe to the climate crisis.

Bee Speaker by Adrian Tchaikovsky

I found this third book in the Dogs Of War series to be pretty disappointing. Plenty of action, but not much in the way of subtext this time.

Yellowface by Rebecca F Kuang

Surprisingly schlocky. Kind of good fun for a while but it overstays its welcome.

Nobber by Oisín Fagan

Gory goings-on in a medieval village in county Meath. For once, this is a medieval tale set in harsh sunlight rather than mist-covered moors. By the end, it’s almost Tarantino-like in its body count.

Orbital by Samantha Harvey

A fairly light book where nothing much happens, but that nothing much is happening on the International Space Station. I liked the way it managed to balance the mundane details of day-to-day life with the utterly mind-blowing perspective of being in low Earth orbit. Pairs nicely with side two of Hounds Of Love.

The End of the World is a Cul de Sac by Louise Kennedy

Louise Kennedy is rightly getting a lot of praise for her novel Trespasses, but her first book of short stories is equally impressive. Every one feels rooted in reality and the writing is never less than brilliant.

A Prayer for the Crown-Shy by Becky Chambers

The second short book in the Monk and Robot solarpunk series. It’s all quite cozy and pleasant.

Our Wives Under The Sea by Julia Armfield

I said that each short story in Julia Armfield’s Salt Slow could be a full-length novel, but reading her full-length novel I thought it would’ve been better as a short story. It’s strong on atmosphere, but it’s dragged out for too long.

I Am Legend by Richard Matheson

Another classic of post-apocalyptic fiction that looks for a scientific basis for vampirism. It’s a grim story that Richard Matheson tells in his typically excellent style.

The Country Girls by Edna O’Brien

Reading this book today it’s hard to understand how it caused such a stir when it was first published. But leaving that aside, it’s a superb piece of writing where every character feels real and whole.

The Bloody Chamber And Other Stories by Angela Carter

If I’m going to read classic short horror stories, then I’ve got to read this. Twisted fairy tales told in florid gothic style.

Rose/House by Arkady Martine

An entertaining novella that’s a whodunnit in a haunted house, except the haunting is by an Artificial Intelligence. The setting feels like a character, and I don’t just mean the house—this near-future New Mexico is tactile and real.

Prophet Song by Paul Lynch

I haven’t finished this just yet, but I think I can confidentally pass judgement. And my judgement is: wow! Just an astonishing piece of work. An incredible depiction of life under an increasing totalitarian regime. The fact that it’s set in Ireland makes it feel even more urgent. George Orwell meets Roddy Doyle. And the centre of it all is a central character who could step right off the page.

There you have it. A year of books. I didn’t make a concious decision to avoid non-fiction, but perhaps in 2026 I should redress the imbalance.

If I had to pick a favourite novel from the year, it would probably be Prophet Song. But that might just be the recency bias speaking.

If you’re looking for some excellent short stories, I highly recommend Salt Slow and The End of the World is a Cul de Sac.

About half of the 28 books I read this year came from the local library. What an incredible place! I aim to continue making full use of it in 2026. You should do the same.

Wednesday, December 24th, 2025

No stars

It’s getting towards the end of the year. That’s when I put together a post reviewing the books I’ve read in the previous twelve months.

I think I might change things up in 2026. Instead of waiting until the end of the year to write all the little reviews at once, I think I should write a review as soon as I finish a book. Instead of holding onto my reckons for months, I can just set them free one at a time.

And I think I’m done with ratings. Stars. I’m not sure why I ever started, to be honest. Probably because everyone else was doing it. But they kind of just get in the way. I spend far too long deliberating about how many stars to give a book when I should be spending that time describing the effect that the book had on me.

In any case, books, movies, music …it’s all entirely subjective. Assigning stars gives a veneer of something measurable, countable, and objective. That’s not how art works.

But that’s just my opinion.

I think I’ve also developed more of an aversion to scoring things the more it’s crept into everyday life. It feels like you can’t perform any kind of transaction without being asked later to rate the experience.

I remember the first time I was ever in an Uber. This was many years ago in San Francisco. I was with a bunch of friends at an after-party for An Event Apart in the TypeKit offices. Someone suggested that we move on to a second location and proceeded to whip out the Uber app.

I remember looking at the little icon of the car moving in real time as it approached our location. So futuristic!

We all bundled into the car and off we went. The driver was a really nice guy. But at some point he made a navigational error and took us off track. He fixed it, but I remember my friend who had summoned the Uber was kind of miffed.

When we were getting out of the car, the driver apologised profusely before driving off. My friend—who was basically showing me how this whole Uber thing worked—explained that he would now give a less than stellar review for the driver, becuase of that directional snafu.

“Ah, come on”, I said, “he was a nice guy.”

“This is how the app gets accurate data”, he responded.

“But …it’s a person”, I said.

Something about reviewing a person felt so wrong to me. Books, movies, music …I get it. But applying the same logic to a human being. That just didn’t sit right with me.

Now we’re expected to review humans all the time. It still feels wrong to me.

That’s probably why I’m done with ratings. No more stars from me.

Wednesday, December 17th, 2025

Tunes and typefaces

In an Irish session, tunes are almost never played in isolation. They’re played in sets.

A set of tunes might be as few as two. More usually, it’s three or more.

It’s unusual to change from one tune type into another. You tend to get a set of jigs, or a set of reels, or a set of hornpipes. But it’s very common to change key within a set. In fact, that’s often where a good set really stands out. There can be a real joy at that moment of switching. You might get a “Hup!” from someone listening to the session at that changeover.

So how do you decide what tunes to play in a set?

There are no real rules to this. Some people make up the set on the fly. Or you might try playing a set that you’ve heard other people play, maybe on a recording you like.

On the one hand, you’re looking for contrast. You probably don’t want to play three tunes all in the same key. On the other hand, it’s nice when there’s some kind of connection between the tunes—something about the phrasing or emphasis perhaps.

Pairing tunes for sets always reminds me of pairing typefaces. You don’t want the body copy and the headlines to be too similar, but you do want them to share some quality.

In his classic book, On Web Typography, Jason says:

When it comes to choosing and pairing typefaces, I keep two things in mind: distinction and harmony. To keep the system you’ve created for visual communication properly balanced, you need to choose typefaces that don’t compete too much with each other, but aren’t so similar as to be indistinguishable.

The same could be said for pairing tunes in sets!

Jason also says:

As another approach, opt for typefaces that share the same maker.

That can work for sets of tunes too. While most tunes are traditional, with no known composer, the really good composed tunes have entered the canon.

I’ve taken Jason’s advice for typefaces and applied to sets by playing a set of tunes by Junior Crehan or a set of tunes by Vincent Broderick.

Mostly though, there’s no real system to it. Or at least, not one that can be easily articulated. Like Jason says:

And we’re back to that old chestnut about rules: there are many right answers, and no answers are really wrong; there are just different degrees of good.

Tuesday, December 16th, 2025

Spaceships, atoms, and cybernetics

Maureen has written a really good overview of web feeds for this year’s HTMHell advent calendar.

The common belief is that nobody uses RSS feeds these days. And while it’s true that I wish more people used feed readers—the perfect antidote to being fed from an algorithm—the truth is that millions of people use RSS feeds every time they listen to a podcast. That’s what a podcast is: an RSS feed with enclosure elements that point to audio files.

And just as a web feed doesn’t necessarily need to represent a list of blog posts, a podcast doesn’t necessarily need to be two or more people having a recorded conversation (though that does seem to be the most common format). A podcast can tell a story. I like those kinds of podcasts.

The BBC are particularly good at this kind of episodic audio storytelling. I really enjoyed their series Thirteen minutes to the moon, all about the Apollo 11 mission. They followed it up with a series on Apollo 13, and most recently, a series on the space shuttle.

Here’s the RSS feed for the 13 minutes podcast.

Right now, the BBC have an ongoing series about the history of the atomic bomb. The first series was about Leo Szilard, the second series was about Klaus Fuchs, and the third series running right now is about the Cuban missile crisis.

The hook is that each series is presented by people with a family connection to the events. The first series is presented by the granddaughter of one of the Oak Ridge scientists. The second series is presented by the granddaughter of Klaus Fuch’s spy handler in the UK—blimey! And the current series is presented by Nina Khrushcheva and Max Kennedy—double blimey!

Here’s the RSS feed for The Bomb podcast.

If you want a really deep dive into another pivotal twentieth century event, Evgeny Morozov made a podcast all about Stafford Beer and Salvadore Allende’s collaboration on cybernetics in Chile, the fabled Project Cybercyn. It’s fascinating stuff, though there’s an inevitable feeling of dread hanging over events because we know how this ends.

The podcast is called The Santiago Boys, though I almost hesitate to call it a podcast because for some reason, the website does its best to hide the RSS feed, linking only to the silos of Spotify and Apple. Fortunately, thanks to this handy tool, I can say:

Here’s the RSS feed for The Santiago Boys podcast.

The unifying force behind all three of these stories is the cold war:

  • 13 Minutes—the space race, from the perspective of the United States.
  • The Bomb—the nuclear arms race, from Los Alamos to Cuba.
  • The Santiago Boys—the CIA-backed overthrow of a socialist democracy in Chile.

Thursday, December 11th, 2025

Skip intro

There’s the old adage “nobody gets fired for buying IBM”. Or to put it more broadly, “everyone else is doing it.”

It’s dispiriting how often this explanation is given as justification for a dubious design decision, from home-page carousels to cookie banners.

Nic Chan has written a great post about designing a contact form and how the process was derailed by the client pointing to other people’s contact forms …even when they’ve got very, very different user needs.

It’s especially depressing when “everyone else is doing it” is used a substitute for any kind of accountability.

Building an email service that’s going to track when people click on links in an email? That sounds dodgy. On the other hand, everyone else is doing it.

Building a straightforward website, but making it a single-page app with client-side React that will be barely work on some devices and networks? That seems over-engineered. On the other hand, everyone else is doing it.

Sometimes the “everyone else is doing it” phenomenon leads to a chain reaction where nobody even knows why anyone ever did it in the first place.

Remember Flash? Remember when almost every website had a Flash intro? Everyone knew they were annoying and uneccessary, but everyone else was doing it.

Instead of getting rid of the intros, we got “skip intro” links instead. This link was guaranteed to have a 100% clickthrough rate.

I’ve noticed something similar with conference talks. So many of them begin with a little spiel about the speaker, their background, and their work experience.

This might be interesting information, but this isn’t the right time or place for it. It’s already on the conference website, in the conference programme, and has probably just been reiterated by the conference host who just introduced the speaker.

When I’ve asked why people do this, the responses generally come down to “everyone else is doing it.” It’s become an expected part of the conference talk, just like a Flash intro used to be an expected part of a website.

When I’m curating a conference, I like to send speakers some information to help them prepare their talk. Some of this is practical stuff, like the tech set-up. Some of it is guidance for the slides, like ensuring sufficient colour contrast. And then there’s this:

Please don’t begin your talk with an introduction about yourself and your work history. You’ll be introduced on stage so it would be a shame to just repeat all that again. Also, it just gets in the way of the actual content of your talk. No need to provide your bona-fides.

Personally, I just find it super cringe. That’s why I don’t do it if I’m giving a talk myself.

As a host however, it’s a big part of my job. It’s way less cringe to have someone else big you up before the talk then doing it yourself.

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