CADE uses Second Life for anti-violence training for the CeaseFire program. It allows ex-gang members to learn to stop shootings and killings through street-level outreach and community role play in various virtual urban environments. CADE also does public health emergency preparedness training in Second Life.
Customer As Teacher: The Importance of Building Brand Equity by Providing Cus...George Howard
This document discusses how firms can leverage early adopters and repeat purchasers to promote their offerings through word-of-mouth marketing. Early adopters and repeat purchasers flatten the learning curve for a product or service, gaining an information advantage over non-users. This creates an imbalance that they seek to resolve by sharing their knowledge with others. Firms should provide tools to help early adopters and repeat purchasers teach others about the product or service in order to shift the burden of promotion from the firm to satisfied customers. When users feel they have personally benefited from a product, they will want to help others gain similar benefits through their guidance.
CADE uses Second Life for anti-violence training for the CeaseFire program. It allows ex-gang members to learn to stop shootings and killings through street-level outreach and community role play in various virtual urban environments. CADE also does public health emergency preparedness training in Second Life.
Customer As Teacher: The Importance of Building Brand Equity by Providing Cus...George Howard
This document discusses how firms can leverage early adopters and repeat purchasers to promote their offerings through word-of-mouth marketing. Early adopters and repeat purchasers flatten the learning curve for a product or service, gaining an information advantage over non-users. This creates an imbalance that they seek to resolve by sharing their knowledge with others. Firms should provide tools to help early adopters and repeat purchasers teach others about the product or service in order to shift the burden of promotion from the firm to satisfied customers. When users feel they have personally benefited from a product, they will want to help others gain similar benefits through their guidance.
The document discusses how the internet has given rise to more open communication and connection between people. It argues that markets today are essentially conversations, where companies can only innovate and understand customer needs by actively engaging with customers. For companies to succeed, they need to stop focusing so much on advertising and packaging themselves, and instead put themselves out there genuinely by sharing their true passions and engaging in open conversations with markets.
The document discusses using a graphical user interface (GUI) to manage virtual private servers (VPS) hosted on Amazon Web Services (AWS). It mentions using the AWS Management Console GUI to access and manage AWS resources like Elastic Compute Cloud (EC2) instances, Relational Database Service (RDS), Simple Storage Service (S3), and Route 53 domain name system (DNS) services. The GUI provides a way to configure and monitor these AWS services through a web browser interface rather than direct access to the AWS application programming interface (API).
This document is a series of dates, names, locations and websites. It includes the dates 11/8/15, the name Ryota Ichie, locations of Fukuoka and PHP, and the websites codecheck.in and ±0. There are no clear sentences, but it seems to list scheduling information for someone named Ryota Ichie regarding PHP events in Fukuoka and the website codecheck.in on or around November 8th, 2015.
The document discusses the challenges facing the music industry and Columbia Records. It notes that focus groups found that kids no longer listen to the radio, mostly steal music but don't see it as stealing, and get music from iTunes and their iPods. It also discusses that Rubin sees no solution other than the record companies collaborating or falling apart for tech companies to buy at reduced prices. Rubin believes the existing business model is done and a new model needs to be agreed upon.
This document outlines the steps for introducing a new product, including describing customer needs and requirements, explaining how the product fulfills those needs through its attributes, analyzing the cost and quality compared to competitors, summarizing the product's strengths and advantages, and explaining the next steps that need to be taken.
entrepreneurship lecture - Business and Buddhism.George Howard
another lecture i give at the end of the semester. Much of this was inspired by, and includes quotes from, Marshall Goldsmith. Please check out his work.
The Artist's Dilemma...and the way forwardGeorge Howard
Artists face a dilemma in making a living from their art, with the old business models for artists no longer working. However, a way forward is being developed that provides a solution to the artist's dilemma and is detailed at the website www.9giantsteps.com.
Chapter 2 discusses the longing people feel for the voice and authentic human connection provided by the Internet, in contrast to the managed and controlled corporate world. It argues that the allure of the web comes from its ability to grant a public space where people can express their authentic selves.
Chapter 3 discusses how conversation is the "glue" that builds community online. Authentic voices that engage in honest two-way communication, not just commercial pitches, are what make for successful interactions on the web. Companies must allow open conversations, not just lectures, to build respect and customer loyalty over time.
The document discusses the importance of an organization having a clear mission that is understood by employees and other stakeholders. It defines a mission statement as explaining the organization's core products/services and competitive advantage. It emphasizes that the mission helps define what the organization does and does not do, and influences the behaviors of everyone involved to work towards common goals. It also discusses the importance of the organization having a clear vision of where it wants to go in the future and values that guide its work.
The document summarizes key concepts from Eric Ries' book Lean Startup. The Lean Startup methodology emphasizes rapid experimentation to validate business hypotheses and learn quickly what customers want through a process of building minimal products and measuring how customers respond in order to iterate quickly. Startups are encouraged to treat their efforts as experiments meant to test which assumptions are correct and deliver value to customers rather than following detailed plans.
27. 携帯と Google Docs で、超簡単に支出管理 774users 「 Google Docs のフォーム機能をつかって家計管理用の簡単入力フォーマットを作るというもの。このフォームを携帯にメールで送ると、携帯からフォームのフォーマットに沿った入力が可能になります。フォームの URL をブックマークしておけば、外出先でお金を使ったらすぐに入力->メールで送信するだけで、 Google スプレッドシートに支出の情報が蓄積されます」 http://www.lifehacker.jp/2009/01/090128google_docs.html
32. gsform.vim Vim から Google Spredsheets のフォームに POST http://trac.codecheck.in/share/browser/dotfiles/vim/rytich/.vim/plugin/gsform.vim
33.
34. .vimrc let gsf_hash='p*****************************‘ “ Google の フォーム の URL の ハッシュ let g:gsf_inputs=['entry.0.single','entry.1.single','entry.2.group','entry.3.single'] “ Google の フォーム の input name let g:gsf_labels=['*price','category','method','memo'] “ 任意