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    Social Media Social Business

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    Chirag Meher
    This document discusses social media and social business. It defines social media as internet-based platforms that promote sharing of information, including websites for microblogging, forums, social bookmarking, social networking, and more. It outlines some key advantages of social media for businesses, including compelling content that grabs attention, ability to respond quickly to developments, and lower costs than traditional advertising. The document then defines social business as a business aimed at addressing social causes, where investors get their money back over time while supporting social welfare, not just profit. Finally, it discusses some business applications of social media like social media marketing and enterprise social networking.

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    Social Media Social Business

    Uploaded by

    Chirag Meher
    45 views11 pages
    This document discusses social media and social business. It defines social media as internet-based platforms that promote sharing of information, including websites for microblogging, forums, social bookmarking, social networking, and more. It outlines some key advantages of social media for businesses, including compelling content that grabs attention, ability to respond quickly to developments, and lower costs than traditional advertising. The document then defines social business as a business aimed at addressing social causes, where investors get their money back over time while supporting social welfare, not just profit. Finally, it discusses some business applications of social media like social media marketing and enterprise social networking.

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    This document discusses social media and social business. It defines social media as internet-based platforms that promote sharing of information, including websites for microblogging, forums, social bookmarking, social networking, and more. It outlines some key advantages of social media for businesses, including compelling content that grabs attention, ability to respond quickly to developments, and lower costs than traditional advertising. The document then defines social business as a business aimed at addressing social causes, where investors get their money back over time while supporting social welfare, not just profit. Finally, it discusses some business applications of social media like social media marketing and enterprise social networking.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    45 views11 pages

    Social Media Social Business

    Uploaded by

    Chirag Meher
    This document discusses social media and social business. It defines social media as internet-based platforms that promote sharing of information, including websites for microblogging, forums, social bookmarking, social networking, and more. It outlines some key advantages of social media for businesses, including compelling content that grabs attention, ability to respond quickly to developments, and lower costs than traditional advertising. The document then defines social business as a business aimed at addressing social causes, where investors get their money back over time while supporting social welfare, not just profit. Finally, it discusses some business applications of social media like social media marketing and enterprise social networking.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    You are on page 1of 11

    Social Media

    &
    Social business

    BY:- Govekar Nishant- VU4S2021010


    Uddhav Kolhe- VU4S2021011
    Panchal Manjiri- VU4S2021012
    Dubale Yash- VU4S2021013
    Digole Nikhil- VU4S2021014
    Thakur Siddhi- VU4S2021015
    Introduction
    • Social media is a medium that is growing quite prevalent nowadays because
    of its user-friendly characteristics.

    • Social media platforms like Facebook, Twitter, Instagram, etc are allowing
    people to unite with each other across distances.

    • we’ve looked at how this new world has redefined the role of the business
    and its increasing importance over the role of the brand, how consumer and
    employee convergence between online and offline worlds is reshaping
    business
    What is Social Media?

    • Social Media can be defined as an array of internet-based


    platforms, which promotes and enhance the sharing of
    information.
    • Some of the most common types of social media are websites
    and applications focused to microblogging, forums, social
    bookmarking, social creation, social networking and
    Wikipedia. Conclusion
    Why social media is important in
    our life?
    • Social Media can be defined as an array of internet-based
    platforms, which promotes and enhance the sharing of
    information.
    • Some of the most common types of social media are websites
    and applications focused to microblogging, forums, social
    bookmarking, social creation, social networking and
    Wikipedia. Conclusion
    Types of Social Media
    • 1. Social News
    The users are allowed to post news links to the outside
    articles on the social news websites. A most prominent
    example of this type of social media channel is Reddit.
    • 2. Social Networks
    The users are allowed to connect and share with the people
    having similar interests and backgrounds on a social
    networking website. The most example of a social
    networking site is Facebook.
    Types of Social Media Cont.…..
    • 3. Media Sharing
    The users can share different types of media such as video
    and photos on the media share websites. The most
    popular media sharing website in the world is YouTube.
    • 4. Bookmarking Sites
    The users are allowed to save and organize links to several
    online websites and resources on these websites. The most
    popular bookmarking site in the world is StumbleUpon.
    Advantages
    • Compelling and relevant content will grab the attention of
    potential customers and increase brand visibility
    • You can respond almost instantly to industry developments
    and become heard in your field
    • It can be much cheaper than traditional advertising and
    promotional activities
    WHAT IS SOCIAL BUSINESS?
    • Social business is a business that is aimed at
    addressing a social cause. The investment made by
    the investors is entirely with a vision of contributing
    to the social welfare and not profit entirely.
    • The investor may however get back his money after a
    certain time and cover all the operational costs of the
    organization.
    Business applications of social
    media
    • Social media marketing (SMM) - takes advantage of social networking to help
    a company increase brand exposure and broaden customer reach. The goal is
    usually to create content compelling enough that users will share it with their
    social networks.

    • Enterprise social networking allows a company to connect individuals who


    share similar business interests or activities. Internally, social tools can help
    employees access information and resources they need to work together
    effectively and solve business problems. 
    Thanks

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