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Michael Bierut

Michael Bierut is a graphic designer born in 1957 in Ohio. He graduated from the University of Cincinnati in 1980 and completed an internship at WGBH in Boston. Bierut worked at Vignelli Associates for 10 years and has been a partner at Pentagram, an international design consultancy, since 1990. He has designed work for high-profile clients such as Disney, Motorola, and the New York Jets. Bierut is also a senior critic at Yale School of Art and co-founded the design publication Design Observer.

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306 views10 pages

Michael Bierut

Michael Bierut is a graphic designer born in 1957 in Ohio. He graduated from the University of Cincinnati in 1980 and completed an internship at WGBH in Boston. Bierut worked at Vignelli Associates for 10 years and has been a partner at Pentagram, an international design consultancy, since 1990. He has designed work for high-profile clients such as Disney, Motorola, and the New York Jets. Bierut is also a senior critic at Yale School of Art and co-founded the design publication Design Observer.

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  • Introduction
  • About Michael Bierut
  • Notable Positions and Awards
  • Yale School of Architecture Posters (1998)
  • Saks Fifth Avenue Bags (2007)
  • Nuts.com (2012)
  • Websites

Michael Bierut

By Nick Giordano
About Michael Bierut

● Born in 1957 in Cleveland Ohio


● Graduated from University of Cincinnati’s College of
Design, Architecture, Art and Planning in 1980
● Internship at Boston public television station WGBH with
Chris Pullman
● Worked at Vignelli associates for 10 years
● Works at Pentagram as a partner since 1990
● Worked with Walt Disney, New York Jets, Motorola and
others
● Typography
About Michael Bierut

● Notable Positions
○ President of NY Chapter of American Institute of Graphic Arts(1988-1990)
○ Current Board member of Architectural League of New York
● Awards
○ Awarded AIGA Medal in 2006
○ Winner of Design Mind category for 2008 Cooper-Hewitt National Design Awards
● Senior graphic design critic for Yale school of Art
● Lecturer for Design management at Yale school of Management
● Cofounder of Design Observer(news)
Quotes from 2018 in USA Today interview
● “I never wanted to be an artist – I always wanted to do the part where you did the commercial
work.”
● ”The projects I like the best are ones that I actually see out in the world.”
● “Being an artist is sort of a solitary activity. “
Yale School of Architecture
Posters(1998)

● Worked with Robert


Stern(dean of the school)
● Deep, rich , wide range of
design
● Similar to architecture
posters made by Willi Kunz
at Columbia University’s
School of Architecture
Yale School of Architecture Posters(1998)
SAKS FIFTH AVENUE bags
(2007)

● Luxury department store


● Cut up logo and shuffled tiles
● For bags, boxes, ads, signs
● “Consistently inconsistent”
SAKS FIFTH AVENUE bags
(2007)

Asked Yale physicist for total


amount of combinations of 64
squares: 10100 * 98.14 or 98.14
googols
● Premium nuts for snacks and cooking
[Link](2012) ● Based on Cooper Black font type
● Hand drew letters
[Link](2012)
Websites

Biography by Alissa Walker September 5. “2006 AIGA Medalist: Michael Bierut.” AIGA,
[Link]/medalist-michaelbierut.

Hutcheson, Susannah. “How I Became a Designer: Michael Bierut Talks about Career and the Clinton Campaign
Logo.” USA Today, Gannett Satellite Information Network, 24 Oct. 2018,
[Link]/story/money/careers/getting-started/2018/10/24/designer-michael-bierut-career-work-hillary-h-lo
go/1733554002/
.

“Michael Bierut.” Communication Arts, 18 Oct. 2012, [Link]/columns/michael-bierut.

“Michael Bierut.” Pentagram, [Link]/about/michael-bierut.

“[Link] - Story.” Pentagram, [Link]/work/nutscom/story.

Rawsthorn, Alice. “Logo a Go-Go.” The New York Times, The New York Times, 1 Apr. 2007,
[Link]/2007/04/01/style/tmagazine/[Link].

“Yale School of Architecture - Story.” Pentagram, [Link]/work/yale-school-of-architecture/story.

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