BEE501 Module 4 & 5
BEE501 Module 4 & 5
MODULE-04
Entrepreneurial competencies
Entrepreneurial competencies are the set of skills, knowledge, and personal characteristics that
contribute to an individual's ability to successfully start, manage, and grow a business. These
competencies are critical for entrepreneurs to navigate the challenges of entrepreneurship,
identify opportunities, and make informed decisions that lead to business success.
Entrepreneurial competencies can be divided into various categories, and they often overlap.
Below is a detailed breakdown of key entrepreneurial competencies:
• Opportunity Competencies
These competencies enable entrepreneurs to recognize and act on business opportunities. They
involve identifying unmet needs in the market and creating innovative solutions.
• Opportunity Recognition: The ability to spot market gaps or emerging trends that can
be turned into profitable business ventures.
• Creativity and Innovation: The capacity to think outside the box, generate new ideas,
and develop innovative products or services that meet customer needs.
• Market Awareness: Understanding the market environment, including customer
behaviour, competition, and industry trends.
2. Conceptual Competencies
These are intellectual skills related to business planning and strategic thinking.
• Vision: The ability to define a clear and compelling future direction for the business.
• Strategic Thinking: The ability to analyze situations, anticipate future trends, and
make strategic decisions that align with long-term goals.
• Business Planning: The capability to develop comprehensive business plans that
outline business models, value propositions, and execution strategies.
3. Organizing Competencies
4. Managing Competencies
These competencies help entrepreneurs oversee operations and ensure that the business runs
smoothly.
• Leadership: The ability to inspire and motivate others to work toward the achievement
of common goals.
• Decision-Making: The capacity to make informed decisions, often under pressure, that
balance risk and reward.
• Risk Management: Skill in identifying, assessing, and managing risks in the business
environment.
5. Relationship Competencies
Relationship competencies are the skills needed to build and maintain strong networks and
relationships with stakeholders, customers, and partners.
• Networking: The ability to establish and maintain beneficial relationships with key
stakeholders, including investors, suppliers, customers, and mentors.
• Negotiation: The skill to negotiate favorable terms with partners, customers, and
suppliers.
• Communication: Effective communication is essential for conveying ideas,
motivating teams, and establishing strong relationships with clients, investors, and
employees.
6. Financial Competencies
Financial competencies refer to the skills needed to manage the financial aspects of the
business.
Personal competencies are the intrinsic qualities and traits that define an entrepreneur’s
attitude, behaviour, and approach to challenges.
8. Ethical Competencies
Ethical competencies ensure that an entrepreneur operates their business responsibly and
maintains a good reputation.
• Integrity: The ability to act honestly and ethically in all business dealings.
• Social Responsibility: Awareness of the impact of the business on the community and
environment, and the ability to make decisions that promote sustainability and ethical
practices.
9. Learning Competencies
Entrepreneurs must continuously learn and adapt to new information, market shifts, and
emerging technologies.
Capacity building in entrepreneurship development is crucial for nurturing and enhancing the
entrepreneurial skills and knowledge through structured training and institution-building
programs. It plays a vital role in preparing individuals to successfully navigate the complexities
of starting and managing their own businesses. Below are the key pillars and elements
necessary for successful capacity building in entrepreneurship.
The importance of a business opportunity lies in its potential to bring about substantial
positive changes for entrepreneurs and the broader economy.
2) Innovation: Opportunities act as catalysts for innovation. They bring forth challenges or
needs within the market that demand creative solutions. Entrepreneurs, driven by the desire
to capitalise on these opportunities, are prompted to think outside the box. This process often
results in the development of new products, services, or more efficient business processes,
fostering ongoing innovation within industries.
2. Problem Solving: Successful businesses often start with a problem in need of a solution.
Identifying problems in the market or recognizing areas where things could be better is the
first step. Then, it's about coming up with innovative solutions that make life easier or more
enjoyable for customers. It's like being a detective and an inventor rolled into one – finding
problems and creating solutions.
4. SWOT Analysis: SWOT analysis is your business's self-reflection. It stands for strengths,
weaknesses, opportunities, and threats. By evaluating these aspects, you get a clearer picture
of where your business stands and what possibilities lie ahead. It's like having a roadmap that
shows you where you can shine, where you need improvement, and where opportunities
might be hiding.
5. Technology Trends: Keeping an eye on technology trends is like looking into a crystal
ball for business opportunities. Technology is always evolving, and sometimes, new
opportunities emerge as a result. It could be finding ways to use the latest gadgets or
leveraging emerging technologies to solve problems in your industry. It's like riding the wave
of innovation to discover new possibilities for your business.
Entrepreneurial mobility
Entrepreneurial mobility refers to the movement of entrepreneurs and their ventures within or
between different geographic locations, industries, or sectors. It encompasses the ability of
entrepreneurs to adapt, innovate, and seize opportunities by relocating or expanding their
businesses as circumstances change. Several factors can influence entrepreneurial mobility:
1. Market Conditions: Economic factors, such as market size, demand, competition, and
regulatory environment, can significantly impact entrepreneurial mobility. Entrepreneurs may
choose to relocate or expand their businesses to regions or industries with more favorable
market conditions, higher growth potential, or lower barriers to entry.
2. Access to Resources: Availability of resources, including capital, talent, infrastructure, and
support services, can influence entrepreneurial mobility. Entrepreneurs may relocate or expand
their ventures to access resources that are scarce or unavailable in their current location, such
as venture capital, skilled labour, or specialized expertise.
3. Technology and Connectivity: Advances in technology and communication have facilitated
greater entrepreneurial mobility by reducing geographic barriers and enabling remote work,
collaboration, and networking. Entrepreneurs can leverage technology to operate their
businesses from virtually anywhere, allowing them to tap into global markets and
opportunities.
4. Government Policies and Incentives: Government policies, such as tax incentives, grants,
subsidies, and regulatory reforms, can influence entrepreneurial mobility by creating
favourable conditions for entrepreneurship and investment. Entrepreneurs may be attracted to
regions or countries that offer supportive policies and incentives for business growth and
innovation.
5. Quality of Life: Quality of life factors, including cost of living, infrastructure, education,
healthcare, and cultural amenities, can affect entrepreneurial mobility. Entrepreneurs may
choose to relocate their businesses to cities or regions that offer a higher quality of life for
themselves and their employees, contributing to talent attraction and retention.
6. Industry Dynamics: Changes in industry dynamics, such as technological disruptions, shifts
in consumer preferences, or emerging market trends, can drive entrepreneurial mobility.
Entrepreneurs may relocate or pivot their businesses to capitalize on new opportunities or
address evolving challenges within their industries.
7. Networking and Collaboration: Entrepreneurial ecosystems and networks play a crucial role
in facilitating entrepreneurial mobility by providing access to mentors, investors, partners, and
customers. Entrepreneurs may relocate to cities or regions with vibrant entrepreneurial
ecosystems that offer opportunities for networking, collaboration, and knowledge sharing.
8. Risk and Uncertainty: Entrepreneurs’ willingness to take risks and embrace uncertainty can
influence their mobility decisions. Entrepreneurs who are more risk-tolerant and adaptable may
be more likely to relocate or expand their ventures in pursuit of new opportunities, while those
who are risk-averse may prefer to stay in familiar environments.
R - Return
• Profitability: Evaluates whether the business can generate more revenue than its
expenses, leading to profitability.
• Time to Break Even: The time it takes for the business to reach a point where total
revenues equal total expenses, resulting in a positive cash flow.
• Investment Needed: The amount of capital required to start and sustain the business until
it becomes profitable.
A - Advantages
• Cost Structure: Analysis of the costs involved in sourcing or manufacturing the product
or service, including supplier costs.
• Barriers to Entry: Factors that make it difficult for new competitors to enter the market,
such as regulatory hurdles, patents, and significant capital requirements.
• Intellectual Property: Ownership of patents, trademarks, or exclusive licenses that
provide a competitive edge.
• Distribution Channel: The method by which the product or service will be delivered to
customers. Unique or exclusive distribution channels can provide significant advantages.
M - Market
• The Need: The demand for the product or service. It's crucial to identify a clear need or
problem that the product or service addresses.
• Target Market: The specific group of consumers or businesses to whom the product or
service will be marketed, including their demographics and the overall size of the market.
• Pricing: The pricing strategy for the product or service, including considerations of cost,
value to the customer, and competitive pricing.
P - Potential
• Risk vs. Reward: An assessment of the potential risks involved with the opportunity
compared to the potential rewards for founders and investors.
• The Team: The capability and experience of the team behind the business, and whether
they have the necessary skills and knowledge in the relevant domain.
• Timing: The current market conditions and whether they are favorable for the introduction
of the product or service. This includes considering trends and consumer readiness.
• Goal Fit: Whether the business opportunity aligns with the personal and professional
goals of the founders and the team.
By methodically evaluating each of these components, the RAMP model helps entrepreneurs
and investors to make informed decisions about pursuing business opportunities.
MODULE-05
External Purposes
The business plan is often the main method of describing a company to external audiences,
such as potential sources for financing, and key personnel being recruited. It should assist
outside parties to understand the current status of the company, its opportunities, and its
needs for resources such as capital and personnel. It also provides the most complete source
of information for valuation of the business.
WHY DO SOME BUSINESS PLAN FAIL?
Business plans can fail for many reasons, ranging from poor planning and lack of research to
execution issues and external factors. Here’s a breakdown of the most common reasons why
business plans fail:
• Poor Financial Planning: Even if the business plan has enough capital initially, poor
cash flow management can cause failure. Mismanagement of operating expenses,
overspending on marketing or equipment, or inadequate pricing strategies can drain
funds quickly.
• Unclear Revenue Streams: A business may have a great idea, but if it lacks a clear
and sustainable revenue model, it will struggle to stay afloat. For example, relying on
one-time sales or having no clear path to recurring revenue can be problematic.
• Failure to Adapt the Business Model: Sometimes businesses fail because they try to
force a model that doesn’t fit the market, customer needs, or competition. The inability
to pivot or adapt can lead to stagnation and eventual closure.
4. Weak Leadership and Management
• Lack of Experience or Skills: A business can fail if the team lacks the necessary skills,
experience, or knowledge to run the company. This includes everything from
operations and marketing to finance and leadership.
• Inability to Delegate: Entrepreneurs who try to do everything themselves often get
overwhelmed and burnout. A successful business requires a team of skilled people, and
micromanaging or doing everything solo can stifle growth.
6. Underestimating Competition
• Not Analysing Competitors: Some business plans fail because they underestimate
the competition, fail to analyse it, or believe their product is "too unique" to be
challenged by competitors. Without a competitive analysis, businesses may struggle
to differentiate themselves.
• Failure to Differentiate: Even in a competitive market, businesses need to clearly
differentiate their offering. A failure to identify and communicate a unique value
proposition can result in customers opting for alternatives.
8. Poor Timing
• Launching Too Early or Too Late: Timing is critical. Launching a product or service
too early, when the market isn’t ready, or too late, when competitors have already
established themselves, can lead to failure.
Complacency: Businesses that don't continuously innovate, improve, or evolve with the
market risk becoming obsolete. Stagnation in product offerings or services can lead to
customer disengagement.
The National Small Industries Corporation (NSIC)
Functions of NSIC
The NSIC is an administration organization in India that supports and advances the
development of small-scale businesses. A portion of the vital elements of NSIC include:
2. Credit Support: NSIC offers different credit-related plans to small enterprises, including
giving monetary help through its assets or working with advances from banks and economic
foundations. It likewise assists in the method involved with obtaining government endowments
and motivating forces.
3. Technology Support: NSIC helps small enterprises adopt modern technologies and update
their assembly processes. It offers specialized help, project preparation, and consultancy
services to improve competitiveness and efficiency.
5. Single Point Registration: NSIC operates the Single Point Registration Plan (SPRS), which
empowers independent ventures to register themselves as soldiers for government
procurement. This registration gives them opportunities to participate in government tenders
and agreements.
6. Export Facilitation: NSIC helps small enterprises investigate and extend their commodity
potential. It also provides direction on sending procedures, documentation, and market
intelligence to assist small-scale enterprises with entering worldwide business markets.
PROCEDURE FOR SETTING UP AN ENTERPRISE
1. Conduct market research: Market research will tell you if there’s an opportunity to turn
your idea into a successful business. It’s a way to gather information about potential customers
and businesses already operating in your area. Use that information to find a competitive
advantage for your business.
2. Write your business plan: Your business plan is the foundation of your business. It’s a
roadmap for how to structure, run, and grow your new business. You’ll use it to convince
people that working with you or investing in your company is a smart choice.
3. Fund your business: Your business plan will help you figure out how much money you’ll
need to start your business. If you don’t have that amount on hand, you’ll need to either raise
or borrow the capital. Fortunately, there are more ways than ever to find the capital you need.
4. Pick your business location: Your business location is one of the most important decisions
you’ll make. Whether you’re setting up a brick-and-mortar business or launching an online
store, the choices you make could affect your taxes, legal requirements, and revenue.
5. Choose a business structure: The legal structure you choose for your business will impact
your business registration requirements, how much you pay in taxes, and your personal
liability.
6. Choose your business name: It’s not easy to pick the perfect name. You’ll want one that
reflects your brand and captures your spirit. You’ll also want to make sure your business name
isn’t already being used by someone else.
7. Register your business: Once you’ve picked the perfect business name, it’s time to make it
legal and protect your brand. If you’re doing business under a name different than your own,
you’ll need to register with the federal government, and maybe your state government.
8. Get federal and state tax IDs: You’ll use your employer identification number (EIN) for
important steps to start and grow your business, like opening a bank account and paying taxes.
It’s like a social security number for your business. Some — but not all — states require you
to get a tax ID as well.
9. Apply for licenses and permits: Keep your business running smoothly by staying legally
compliant. The licenses and permits you need for your business will vary by industry, state,
location, and other factors
10. Open a business bank account: A small business checking account can help you handle
legal, tax, and day-to-day issues. The good news is it’s easy to set one up if you have the right
registrations and paperwork ready.
11. Decision to be an Entrepreneur: The overriding reason for anyone to think of establishing
a SSI unit can be summarized in one word - opportunity. An opportunity to be your own boss,
to provide a product or service, to implement your ideas, which can generate sufficient surplus,
is reason to think of starting up a SSI unit.
12. Choosing your form of Business Organization: Many first-time entrepreneurs do not
have a clear perspective of the issues, legal or otherwise, involved in choosing one or the other
form of a business. This often results in avoidable mistakes, which later cost time and money
to rectify.
13. Making a Product Choice: Make a careful analysis of the product or service you are
choosing, sometimes in short run, there is a shortage of a particular commodity in the market,
you may even come to know you will get almost two weeks in advance to supply fresh stock.
Does that mean you can jump into that business?
14. Location of Industry: After deciding the issues of product, the next important question is,
where to set up the unit? For many tiny units and service-based units, the home is perhaps the
best starting point.
15. Preparation of Business Plan: A Business Plan is an document where you plan your
Business to have an organized and effective response to a situation which may arise in future.
Business plan is not just for a start-up company but also for those, which are growing. It can
be used it to establish realistic goals or targets to achieve and to determine the current position.
16. Finance and Working Capital to Start Business: To start and set up their business all
SSI units need monetary support. Before seeking fund estimate the cost including that of
working capital required for a minimum of 6-8 months and always keep a provision for buffer.
you can take help of an CA or concerned officials in Entrepreneurship Development Institutes
to work out the total financial cost of your project. Decide the form in which you are going to
raise the capital i.e. should it be equity finance, debt finance, loans or a combination of these
Objectives of SIDC
The main objectives of SIDC are as follows: -
§ They provide loans to several industrial units in medium and large sectors.
§ It aids in the establishment of entrepreneurship and skill development.
§ It helps in facilitating industrial infrastructure development.
Functions of SIDC
The main functions of SIDC are: -
State Financial Corporations (SFCs) are the financial institutions that were set up by the state
governments in India, post-Independence. The objective was to provide credit and other
support services to small businesses and farmers. However, over time, SFCs have diversified
their operations and now offer a range of products and services such as capital market
operations, venture capital funding, insurance, etc.
At present, there are 18 state finance corporations in India (out of which 17 are SFCs, according
to the SFC Act 1951). Tamil Nadu Industrial Investment Corporation Ltd. is a state finance
corporation incorporated under the Company Act, 1949.
Functions of SFCs
• Term Loans: SFCs offer long-term financing for the acquisition of fixed assets such
as land, buildings, machinery, and equipment. These loans are generally repaid over a
period of several years.
• Working Capital Loans: SFCs also provide short-term loans for working capital
needs, helping businesses meet day-to-day operational expenses.
• Modernization Loans: SFCs provide loans for the modernization of existing industrial
units to improve their production efficiency, upgrade technology, and increase
competitiveness.
• Expansion of Units: They also offer financial assistance to existing units that are
looking to expand their operations or diversify into new products.
5. Equity Participation
• Equity Investments: SFCs may take an equity stake in promising industrial projects
or enterprises, thereby helping businesses raise capital without taking on excessive
debt.
• Venture Capital Support: Some SFCs also act as venture capital providers, funding
innovative start-ups and emerging industries with high growth potential.
• Export Credit: Some SFCs offer financial assistance to small and medium-sized
enterprises engaged in export activities. This includes providing working capital or term
loans to facilitate the production of export goods.
• Export Insurance and Guarantees: In some cases, SFCs also provide export
insurance or credit guarantees to help exporters secure international contracts and
expand their global reach.
• Support for Rural Development: SFCs focus on financing small businesses and
cottage industries, particularly in rural and semi-urban areas. This helps in creating
local employment opportunities and reducing migration to urban centres.
• Development of Traditional Industries: They may provide financial support to
traditional industries like handicrafts, handlooms, or agro-based industries, which
contribute to preserving local culture while providing livelihoods.
8. Providing Technical and Managerial Guidance
• Balanced Growth: SFCs help in promoting balanced industrial growth across the state
by directing financial resources to less-developed or backward regions, thus reducing
regional disparities.
• Public-Private Partnerships (PPP): SFCs also facilitate PPP models, supporting large
infrastructure or industrial projects by sharing the financial risk and promoting
investment in underdeveloped areas.
• Loan Recovery: SFCs are also responsible for the recovery of loans provided to
businesses. They may follow legal processes to recover dues from defaulters and
minimize the financial risks associated with lending.